UFC 313 and massive issues with PPV — is it possible to shut down illegal streaming ?

[HockeyBjj]

Well, kind of.

The only successful example we've seen is in the music industry. Their solution was to make music so cheap that it's not worth the hassle to pirate it.

Apple started with .99 cents per song, and we ended up with streaming unlimited music for 10 bucks per month or for free with ads.

So while it doesn't forcefully shut down illegal streaming, it has been effective at luring people away from it.

This. Have a UFC streaming service include that month's "PPV" for 10 bucks a month and it's not worth pirating anymore.

Make $120 a year off the streamers, which are the majority of your fans, or make none. It should be an easy choice.

 

[seanb1979]

Streaming will never be shut down. It's just a game of whackamole.

 

[Doctor Grudge]

I disagree with this entire premise. The reason people use "netflix and shit" is because it is EASIER than pirating movies with a cost that is negligible. Most mma fans are generally younger and much more intune with technology.

I agree with the people are lazy part, and pirating IS EASIER than paying for a ufc PPV. Also how much of the UFC viewer ship watches the ppvs vs those who pay for it has to be 30:70 or greater. Lots of people outside of those developed countries you mentioned have it via their basic cable packages. they dont have a need to pirate it because watching on network TV IS EASIER than watching it pirated or on ESPN+

So yeah, Huge Disagreement on that. More people in developed nations Pirate it. I have atleast 8 friends who all follow UFC closely in canada NONE of them EVER buy ppvs. Anecdotal I know, but any other study saying otherwise is aswell.

Being young has little to do with piracy. No generation has been stealing the majority of its media, even when its always been better to do so. Piracy isn't connected to technological literacy, unless you're referencing baby boomers who do not know how to use the internet at all. If you meet a 19 year old with an iPhone, it's almost certainly not jailbroken.


Pirating is more difficult for most people than watching on PPV because you have to actually look up how to pirate things, and most people do not care to. The average person doesn't know what streams you need to watch a good feed of a UFC PPV, and wouldn't even know where to start looking. Most people don't know where to find a torrent of a concluded PPV and wouldn't even know how to. If they did, they still would procrastinate on doing it. (this is not even hypothetical, we know how much people seed things etc)

What you said would be true if when you were watching TV and an illegal stream came up and said "click on me, I'm free". The searching part and downloading new software is the difficult part.


The average household in America has 3-4 subscriptions for streaming, so added together that is not cheap. Pirating is completely free, and once you know how to do it, it is much easier than using Netflix. If I want to watch a show, I just type it in and download it, people who do not pirate have to actually look up which streaming service it is on, then subscribe to it if they do not already have it. So why dont more people pirate? Because people are lazy.


You're greatly overlooking how much people do not like liking new things. If someone doesn't pay to watch a UFC PPV, they are probably just not watching the PPV at all. (logically speaking, this has to be most people).




Either way, cheers. Im about to watch my illegal copy of Mad Men .

 

[jjjjjjjjjjohnny]

Illegal streaming is no longer a problem because Dana White caught the king of streamers a few years ago

that 12 year old kid operating out of his parents basement?

 

[RockyLockridge]

You're greatly overlooking how much people do not like liking new things.

Illegal streaming is not a new thing, torrent is not a new thing. Sports fans have been watching from the firstrow for like 15+ years. People have been using torrents for filesharing for over 15 years. Even android TV is piracy, and most older folks that I know have that and dont use torrents or streaming in the traditional way.

 

[NicholasJBasile]

Simlar to how illegal roms are the only way to play old obscure video games, sometimes illegal streams are the only way to watch UFC fights.

 

[PlayTheGame]

Russian streams of every PPV are so abundant and easily accessible that paying for them makes zero sense.

There are multiple dudes on vk.com and telegram basically competing with each other for viewers, building their own communities and working on making their streams better and better.

 

[Motivated BJ Penn]

Are you in us ?

South america

I dont get access to english commentators too, no more "hes hurt, hes hurt" from Rogan

 

[Bend NvR Break]

Yeah well here's the issue, out side of the UFC's Product there is nothing else that espn+ provides that I can attach value to. I'm not going to watch Equestrian events, or cricket or whatever the fuck else they offer on their service. I dont care about sports documentaries and behind the scenes shit or 30 for 30 videos. I guess if you cared their could be value, but I only want Exactly what I want. Nothing else.

Yeah if you're not into the extra ESPN+ stuff (and they aren't showing actually games from the NFL or NBA, etc) the only thing ESPN+ can offer is the OPPORTUNITY to purchase a UFC ppv.

 

[RockyLockridge]

the only thing ESPN+ can offer is the OPPORTUNITY to purchase a UFC ppv.

how incredibly gracious of them.... I'll pass. lol

 

[Stoic1]

You can't stop the signal, Mal.

 

[Clark Rogers]

75 bucks on top of the monthly membership...

I saw a "$10 off" UFC PPV promo somewhere recently and all I could think was wow that's still 20 bucks more than it used to be.

 

[Neck&Neck]

Bought Every event for the last 5 years !?
Dana should give this guy some discount cards, maybe a replica BMF belt

 

[lweiberg]

"...is it possible to shut down illegal streaming ?"

 

[RiseAboveHat]

Are you dumb? I mean, I brought one article, not those articles. And I brought illegal stream as a plus problem, as in, besides the technical problems, way less ppl buy PPV. And then I asked whether lowering to a fair price like 10 $ would make the PPV sell go way up assuming the technical problems get sorted out or if the illegal streaming will just remain as prevalent.

Read better next time, maybe, and then you'll understand.

No, I understood your broken English just fine, your just not arguing any logical points based on the data you brought to the table.

And it looks like the majority agree with me, not you, so I’ll assume I’m correct

 

[chimpoehurricane]

View attachment 1089192

As can be seen here in this article, and many others, the PPV technical issues led to the projected numbers for such a big event being way lower.

Technical issues are a part of yes, but the price is also very high. 75 $ is a big amount specially for whoever is buying from Brazil, as an example, where 1 dollar ~ 5 or 6 reais. The price is just too high. Then, since non official illegal streaming can be found by many, even tho there are those issues as well I think, many would just ofc rather go in with the illegal streaming.

If they lowered the price to 20 $ I think it could help a lot... Still, if they don't find a way to totally shut down illegal streaming services, the # of PPV sales would keep being wayyy below.

But is there a way to shut down illegal streaming? Because if the UFC, who are considerably dependant upon PPV sales, can't shut them down, as powerful as the organization is, then.... Is that possible to shut down illegal service streams and then lower the price, making it more affordable? That way, PPVs would sales would go off the roof and explode. But without addressing those things, I feel, it'll continue being a rising problem. Illegal streams are becoming more and more accessible as well.
, it will still

I can't figure out why people illegal stream?

 

[Domitian]

It's possible to change the way UFC showcases their product. If they want to keep using an outdated PPV model and charge exorbitant prices, people will still find illegal methods to view it.

 

[CerebralKnievel]

Are you dumb? I mean, I brought one article, not those articles. And I brought illegal stream as a plus problem, as in, besides the technical problems, way less ppl buy PPV. And then I asked whether lowering to a fair price like 10 $ would make the PPV sell go way up assuming the technical problems get sorted out or if the illegal streaming will just remain as prevalent.

Read better next time, maybe, and then you'll understand.

I can safely assume you've never operated a business before, with any success, simply based on your absurd suggestion that they reduce costs of PPV events by 8x. To meet those numbers, they'd need to guarantee that this results in 800% additional PPV purchases per event, which is a laughable hope.

 

[Luffy]

No, I understood your broken English just fine, your just not arguing any logical points based on the data you brought to the table.

And it looks like the majority agree with me, not you, so I’ll assume I’m correct

If it's broken English, then how would that be an AI, which writes whatever thoughts in a perfect English, both grammatically and in structure? Seems like you use AI without even knowing what it is. Sure, my English, most times, is kinda broken. I'm not a native speaker and most times, I don't care for trying hard to do a perfect writing post, as long as my points are understandable... Actually, most ppl did understand it, since their comments were insightful and on-topic... i.e, they know how to read. Learn from them.

Again, the data I brought was to give a context in regards to PPV issues. That case, it was a technical issue from ESPN+... Which everyone is free to talk about as well. I brought another point related to PPV issues — price and illegal streaming, asking ppl's opinions on it. I never said the article was directly related to the other question I posed, which was also of my interest.

 

[Luffy]

I can safely assume you've never operated a business before, with any success, simply based on your absurd suggestion that they reduce costs of PPV events by 8x. To meet those numbers, they'd need to guarantee that this results in 800% additional PPV purchases per event, which is a laughable hope.

Yeah, I haven't. So, Mr. Businessman, what would happen if the price were lowered by a lot? You think it wouldn't change, at all, when it comes to the # of fans buying PPV ?