Why is it bad for the sport? The UFC is just like anything else.
If you don't want to ride in a shitty Honda, you get a job, save up and buy a Mercedes. If your ass get's itchy because of your generic dollar store underwear, you get a job, save up and buy a pair of silk boxers. If you get sick of eating instant noodles every day and getting chronic diarrhea, you get a job, save up and buy yourself some steak at a good butcher. If you don't like watching shitty streams because they go offline just when a Sexyama fight starts, you get a job, save up and order the fucking ppv.
If you like Hondas, itchy ass, chronic diarrhea and missing Sexyama fights that's fine, but don't go around complaining shit is to expensive.