The UFC really wants Mexicans to watch the UFC
They also want Asians and Blacks too not to mention Indians and Brits. Your point?
A Mexican HW champion couldn't hurt. Considering that the HW championship is supposedly the most coveted in all of combat sports. That's a big deal to them Mexicans!!
I do think JDS will win, but beating Cain so hard that he transcends 10-point round scoring is perhaps a bit strong?![]()
Does he get coddled because hes Mexican?
I have zero examples, as this is just an opinion
The UFC sees the Mexican fanbase is still holding on to boxing. The UFC wants that fanbase. That's potentially a lot of business. Dana White has expressed this a few times (no I don't remember exactly when so GTFO, lol).
A Mexican contender in the most "celebrated" and marketable division in combat sports is the perfect thing to create the conditions for the UFC to cut into that fanbase.
From a business perspective, you do the most practical thing to create the conditions to maximize a return.
Edit .... Accidentally hit post -
You market Cain as THE guy, to get those eyeballs that you wouldn't get otherwise. As long as he wins, maybe he doesn't have to win AS MUCH as some other guys because he's the ticket to potentially generating a lot of business
Counter point. Its the HW division, its relatively thin and the other guys with top level resumes were unable to fight for the belt, Overeem and Cormier. If Cain wasn't fighting JDs next week who would?
More than that having a 6 fight stretch to your original title shot isn't uncommon. Or an example of not having to win as much as the other guy, in this case JDS who had to win seven.
If it was Frank Mir, instead of Cain who lost to JDS, and then beat Big Foot, you gotta wonder if he'd be getting another shot this quick.
The other thing is that I think with that first FOX show, there was a lot of pressure for them to fight regardless of their health, which is wack. The show must go on though. So it's like they owe Cain one for basically making him fight injured. But again, they'll do anything to keep the Golden Mexican happy :icon_chee
He and JDS had extremely similar resumes leading to their bout. The Ufc did not coddle Cain so if hes overrated that's not the reason