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It only takes one or two losses for megastars to lose their luster. Whereas non-megastars can lose much more often and still have a long career.
Ronda's stock took a tumble after losing to Holly. Being undefeated, being the face of WMMA, and her crossover appeal could not prevent this.
Same with Conor. The loss to Khabib has already lessen his appeal to casuals. Even if he does not leave the sport, he is no longer seen as elite championship level caliber.
If Gus beats that ass, it's over for Jones as a serious competitor. He may still fight but it wont be the same.
Ronda's stock took a tumble after losing to Holly. Being undefeated, being the face of WMMA, and her crossover appeal could not prevent this.
Same with Conor. The loss to Khabib has already lessen his appeal to casuals. Even if he does not leave the sport, he is no longer seen as elite championship level caliber.
If Gus beats that ass, it's over for Jones as a serious competitor. He may still fight but it wont be the same.