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Thought so. Just admit you summed sales of multiple 1660 cards in comparison to the 1650 for its launch year. It can't have shitty sales both before and after COVID, yet come out eye to eye with the bestselling GTX 16 or RTX 20 selling cards. And the irony is the 1650 was an afterthought of aging tech unlike the market-leading 1050 Ti and other >75W cards before it. This was when NVIDIA stopped caring. Yet it still sold well. So, yes, there's an appetite.Sales persisting after Year 1 is very normal. You're reading into a trend that doesn't exist. GTX 1660 sales fell because it was almost entirely replaced by 1660 Super, whereas 1650 Super sold in tandem with 1650 for prebuilds.
I forgot to include 1660, it did 160K through last year in prebuilds, it wasn't a big mover since Nvidia didn't want to cannibalize too many 2060 sales for OEMs. The comparison for assessing 75W TAM isn't 1650 vs 1660 it's 1650 vs 1660 and 2060. And that wasn't close, regardless of how great a value the 1650 was.
So in this case, the Steam figures sort of line up, but almost all of the Steam GPU rankings are well within MOE and useless.
Nobody dreamed up a "mythical horde". I observed there has been a strong appetite for this historically, one with signs and complementary fundamentals that persist today, such that the most common card among steam users has been a >75W card at multiple points in the past. You were ignorant of this. It's a market worth pursing.It's not only what Nvidia wants, it's what US partners want to sell. No one wants to go sub 75W GPUs in their prebuilds in 2025, there's no margin worth chasing there. And as I mentioned, the lower VRAM variants for 3050 and 3060 were supply limited.
The basic market analysis mistake you're making here is that this mythical horde of gamers who want 75W GPUs didn't hold off on buying new GPUs. They just bought the next tier up, they haven't' been waiting for 5 years to upgrade to a product that doesn't exist anymore. And those in the 60 tier moved to 70, it's been fairly clear in sell-out the past two years.
Of course they don't have the performance efficiency NVIDIA has. But what does it matter? NVIDIA isn't interested in competing down there. There's how they can win.It would have to be an entirely new die, that's a ridiculous R&D expenditure. The main appeal of Battlemage is they exist whereas Alchemist never hit high volume production -- this isn't to say that makes a difference, the Nvidia brand recognition is very real at this point.
And again, there's a basic math problem here. Intel is hitting 4060 performance levels at 150W or 180W with a die the size of Nvidia's 70 or 80 tier products. The roadmap was set out years ago, if that's the performance we're getting for Battlemage, the performance at 75W is likely to be pretty bad and worse than the mark they need to beat there (RX 7600ish) for SI's.
Because none of this matters. The simple question is this: do you think Intel's Battlemage strategy will work? If you do, you're wrong. It's going to fail. Some other angle must be tried.


