yeah but that's the thing. chael was only a star as long as he was performing well.
during his rise, he wasn't exciting, but he was either winning impressively, like against okami, marquadt, then against stann and bisping, or he was giving the best fighter in the world in silva a really good fight. whether you liked him or hated him, you were drawn to see him compete between 2009 and 2012. after the jones fight, nobody really gave a fuck about him anymore, because he couldn't put it together where it really mattered.
i'm not disputing anything you're saying, it makes sense, i'm just surprised (annoyed?) that people keep tuning in for a guy who's won once in 7 years and instead got owned like 5 times during that time.