UFC PPV Numbers By Year

[UL]

The Fertitta brothers sold it at all time high.

I could have told you that in 2011.

2018 should be a good year with Conor

19/20

Not so much

21/22/

UFC is dying phase

2023 ufc is dead phase

The same way mystic UL was correct about the sale of ufc in 2016/200
I'll be correct about this

 

[FrankieNYC]

I can actually confirm this through some people involved in SLH. Supposedly #MayMac was the significant reason for this or they wouldve been well under. On that note, I heard the UFC took the majority of what Conor was supposed to make (meaning Conor probably didnt make $100 million+ like he said he did)

However there will be no #MayMac this year

That is not true at all
They would have needed to have made over 50% of MayMac's total gross in order for them to be under
lol

UFC is a $150m profit company before a single PPV was sold

 

[dipstickjimmy]

I feel like this is part of the Conor effect. More people buy his fights but actual MMA fans who followed the "Sport" have drifted away from it. I know that has been the case for me. I haven't been to an event since Dec 2016 and have no plans to attend anything coming up. If GSP fights again in Montreal or Toronto I will go for sure. If he fights in Vegas and the timing works I might go to that but I have stopped buying PPVs and catch the highlights on the net if I can.

 

[USAUSA1]

I can actually confirm this through some people involved in SLH. Supposedly #MayMac was the significant reason for this or they wouldve been well under. On that note, I heard the UFC took the majority of what Conor was supposed to make (meaning Conor probably didnt make $100 million+ like he said he did)

However there will be no #MayMac this year

But there will be a McGregor mma ppv. Not too mention zuffa boxing and a new tv deal. UFC is about to have a great year.

 

[Based Akali]

no.
that's what happens when you are a terrible promnotion and you do not build your fighters.
That's what happen when you go for "money fights" instead of long-term good fighters.
That's what happens when you cater so much to your biggest (and only) star, harming your own product, and then he takes a full year off.

You forgot letting top tier proven talent go because you're too cheap to pay them while simultaneously not really bring in new exciting talent to replace them.

 

[DaveHilly]

According to numbers
It was worth $3.795b when sold & the last evaluation was $5b in September 2017
When companies make more money, the value goes up
They had record breaking year in 2017 as far as earnings
Info has been posted here a lot
But check out - http://www.bjpenn.com/mma-news/ufc-financial-predictions-2017-may-come-surprise/

Its absolutely true that companies use earnings based valuation approaches, but they're often based on projected earnings for several years. So as part of their sales pitch its possible that the UFC showed a pivot to TV rights deals as part of their valuation. Either way, and even including their share of that boxing fight, I think its pretty clear that their valuation seems a little high.

 

[FrankieNYC]

Its absolutely true that companies use earnings based valuation approaches, but they're often based on projected earnings for several years. So as part of their sales pitch its possible that the UFC showed a pivot to TV rights deals as part of their valuation. Either way, and even including their share of that boxing fight, I think its pretty clear that their valuation seems a little high.

You are spot on, except ... It really isn't high
They are worth 2-2.5x what WWE is
WWE does not make anywhere near 25% of the profit/EBITDA

Last three years they are in the $650m profit/EBITDA range

 

[JKS]

http://mmadraws.blogspot.com/2018/01/ufc-look-at-ppv-numbers-by-year-and.html

2006 - 10 shows, 527,000 average
2007 - 11 shows, 458,182 average
2008 - 12 shows, 535,417 average
2009 - 13 shows, 617,308 average
2010 - 15 shows, 604,000 average
2011 - 16 shows, 405,000 average
2012 - 13 shows, 454,615 average
2013 - 13 shows, 468,846 average
2014 - 12 shows, 264,583 average
2015 - 13 shows, 578,077 average
2016 - 13 shows, 641,154 average
2017 - 12 shows, 322,083 average (using 230,000 and 325,000 buys for UFC 218 and 219 respectively)

Thanks to @DezWalker aka the author of the link

There is more at the link including his analysis of big stars on PPV

@Myrddin Wild - here ya go

How do they work in McGregor/Floyd into that?? I mean it is PPV revenue

 

[FrankieNYC]

How do they work in McGregor/Floyd into that?? I mean it is PPV revenue

It isn't figured in

 

[L.T.]

http://mmadraws.blogspot.com/2018/01/ufc-look-at-ppv-numbers-by-year-and.html

2006 - 10 shows, 527,000 average
2007 - 11 shows, 458,182 average
2008 - 12 shows, 535,417 average
2009 - 13 shows, 617,308 average
2010 - 15 shows, 604,000 average
2011 - 16 shows, 405,000 average
2012 - 13 shows, 454,615 average
2013 - 13 shows, 468,846 average
2014 - 12 shows, 264,583 average
2015 - 13 shows, 578,077 average
2016 - 13 shows, 641,154 average
2017 - 12 shows, 322,083 average (using 230,000 and 325,000 buys for UFC 218 and 219 respectively)

Thanks to @DezWalker aka the author of the link

There is more at the link including his analysis of big stars on PPV

@Myrddin Wild - here ya go

Frankie, my main man, is it true that 2017 is the most profitable year in UFC's history (as per Dana), barring the Floyd fight? Or was it the unmitigated watered down fiasco it felt like.

 

[Franc Mittelo]

UFC PPVs in 2017 are down 50%.

Yikes. That’s what happens when you sell watered down PPV cards though.

Yet, it was the most profitable year the company has had to date.

 

[Mask Of Winters]

I remember 2014 being a terrible year with so many injuries and fighters pulling out.

2017 was worse IMO because you had that happening plus loads of excruciatingly awful cards and fights.

 

[Mask Of Winters]

Conor's not fighting in the UFC anymore. WME better start building new stars, something they've been awful at despite literally being in that business.

 

[Liquid Samurai]

Messi vs Ronaldo 2018. Problem solved

 

[magicmarker]

This is infuriating tbh. They have watered dowm the cards. They have replaced mma with wmma, something no other sport dares to do with their airtime. They have gotten away from forcing the best to fight the best. And they had their most profitable year yet.

Besides having more money for food (thanks Dana) is there anything good we can take away from this as hardcore fans?

 

[Get_that_yayo]

I think the rise of streaming (Kodi, Periscope, etc. comes to mind), has really hurt their PPV business more than anything. Its definitely hurt boxing. When you look at the sponsorship money in both sports, in my opinion it reflects a reality that a lot of people are watching fights, but not buying them.

 

[MuayThaiBX]

It's a shame that there aren't enough fans of the sport to get high viewership for all quality cards - regardless of it's headlined by a Conor, Ronda, or GSP. However, it's also a shame that 75% of PPV cards don't have quality matchmaking these days. Even if they did though they won't sell unless a super charismatic "star" is on the poster. PPV needs to go by the wayside. Anybody can just stream it anyways. They need a new revenue model.

 

[FrankieNYC]

This is infuriating tbh. They have watered dowm the cards. They have replaced mma with wmma, something no other sport dares to do with their airtime. They have gotten away from forcing the best to fight the best. And they had their most profitable year yet.

Besides having more money for food (thanks Dana) is there anything good we can take away from this as hardcore fans?

Not yet
Only thing is, they are aware interest is down. How they address it nobody knows.
We won't see WME's full business plan until 2019/2020 when contracts that they are tied to are over & we can see their plan.
We have no idea if they are good for MMA (or not)Only thing we know is they know how to make more profit with less interest

 

[magicmarker]

Not yet
Only thing is, they are aware interest is down. How they address it nobody knows.
We won't see WME's full business plan until 2019/2020 when contracts that they are tied to are over & we can see their plan.
We have no idea if they are good for MMA (or not)Only thing we know is they know how to make more profit with less interest

I work in the golf business and I've seen management companies come in, cut expenses, raise prices, stop taking care of the course, make profits, not pay any bills, walk away from their contract, and then file bankruptcy. Not saying that's what's happening here, but I am very skeptical as to the long run plan.

 

[FrankieNYC]

I work in the golf business and I've seen management companies come in, cut expenses, raise prices, stop taking care of the course, make profits, not pay any bills, walk away from their contract, and then file bankruptcy. Not saying that's what's happening here, but I am very skeptical as to the long run plan.

WME has a history of not doing that though.
Also some major billionaires are their partners.
WME does not even own 50% of UFC (as of 9/17)

They are great at making money, but who knows if they are good for MMA.