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It really shouldn't be personal in any way, especially since he's the champ.
I know the UFC is about as petty as a company can be, but there's a line sir.
Definitely brother Lemur but it seems they have some sort of agenda here. Probably all the marketing BS as Islam doesn't work himself that way, not that he needed to be fair but hey, clout sells and those are the times we live in.
It means they don't want him as champ. Which is why they jumped at champ-champ potential for Volk. Then jumped at Charles killing off the rightful contender to give a 1-0 guy the title shot over Beneil's 8-0 streak. Then release a promo video featuring Volk's best minute in a 25 minute fight.
We can argue whether it is smart or not... but UFC clearly does not want Islam as LW champ. If Charles wins this fight, can guarantee there's no instant rubber match for Islam.
Yeah.. You are probably righ.