UCLA and Under Armour just signed a 15 yr, 280 mil deal. Oh Dana

[TheScorpionDude]

Lol... I made a thread about this a while back. I never understood this about fellow sports fans. I'll be watching Packer, Red Wings, or Tigers game with some friends and hear "I think we're going to be good this year." or "Our defense could use some work." It's like they are so vested in what they are watching that they think they are part of the team

That's something left from the old times, when people had some ideals left.

The fact that you are paying for the sport makes you an investor of sorts. You watch, you talk about it, you pay to watch, you buy shit, you are directly helping the sport grow.

So if the companies of today weren't thieving greedy reptilian motherfuckers that statement would have been true.

 

[HereticBD]

Now granted the players don't see any of that money

LOL

Just....LOL.

 

[riddleofsteel]

lol @ someone posting ucla baseball and track & field is a big deal, they can barely get 1,000 people to a baseball game and even fewer for track, hardly anyone shows up for track meets. This deal is all about getting UCLA's football, basketball teams and general apparel sales while UCLA gets a massive amount of equipment for their athletic department and a larger amount of cash.

http://www.latimes.com/sports/ucla/la-sp-0525-ucla-under-armour-20160525-snap-story.html
"UCLA will receive $15 million in cash up front, according a person with knowledge of the agreement who was not authorized to speak publicly.The school will subsequently be paid approximately $11 million annually in rights and marketing fees.

Under Armour has agreed to supply about $7.4 million worth of clothing, shoes and equipment each school year and contribute an additional $2 million over the next eight years for upgrades at facilities such as the Morgan Center and the Acosta Athletic Complex."