Poor example because your stealing from the store (who has no control over business practice) not the manfucatuer and if a higher quality shirt was given out for free all the time (NFL, NBA, NCAA, ATP) then the shirt would literally have little to no real world value.
Doesn't help that the UFC has a monopoloy so they can spin it as "either join the dark side or your anti fighters".
It's moot because if it was a union based (or at least a more legitmate on the business side) the premier events would be on free TV like 90% of sports.
UFC is running a 90s style business model and then has the nerve to blame the fans. It's like no fuck you, your literally going to make 90 million dollars tonight and literally pay someone on the main card less than 30k (and Dana actually has the nerve to spin the narrative as your hurting the fighters when his shit business practices/TV model/sponsorship restriction is hurting them)