I understand that he answers to Viacom and blah blah blah, but Coker's dive into the gutter is nevertheless disappointing given that he's the same guy who said this:
"I believe in what martial arts does for people. The perseverance, the indomitable spirit, the respect, the character building, all the things that martial arts teaches you, not just combative but in life skills, is important for people to know. So I said to myself, 'This is what I am going to dedicate my life to, to spreading the gospel, spreading the word, about martial arts teachings.' And whether I was teaching myself, or whether I was studying martial arts myself, which I do and I believe in, or whether it was promoting martial arts fights on a small scale or on a big platform, the mission statement has always stayed true."