I definitely see that point. But I think if you’re going to go ahead with the PPV, you’ll get more buys/make more money with Conor headlining than if he wasn’t. Why not maximize your chance to profit if you’re the UFC? Otherwise, you lose buys because Khabib’s off the card, and lose the chance to get buys from a Conor fight for months, because Conor will remain inactive. Makes more sense to book him for 249 if he’ll take fight, and it’s possible logistically.
sure ppv would get alot but the rest of the stuff that conor brings is just as big. tickets sales merch sales hotels from people going. food and beer sold ect ect
ufc not gone waste one of the last few conor cash cow events on one with no fans and conor gets smoked in that cost them the biggest fight in history the khabib rematch,