I’m not in manufacturing but I am a consumer. When I look for a pair of good gloves, I usually have a very specific need in mind. For instance, I just bought an 18 oz pair of very good gloves for sparring. I just retired the exact same brand/weight/style of glove and needed a replacement. I needed lace ups for wrist support. I needed great padding while still being able to clench my fist (hollow hand fist). I needed durability. I train for boxing not muay thai so I wanted a long cuff. With these criteria in place, I went with what I know. That is your dilemma. You have to persuade the consumer that what you offer is substantial enough to change from what they know. Or, you have to offer to fill the mental checklist (criteria referenced above or other) better than what they know. If you asked me to name 3 brands of gloves to fill my needs I can do so off the top of my head. Most committed to training on a serious level can also list 3 brands that they prefer. You mentioned Winning. I own a pair and seldom use them. They are great for sparring, considered the best. They are good on the mitts and double end. They are good on a light bag or aqua bag. But if you want to really bear down on a 200lb heavy bag, there are better options. My choice of gloves are good for sparring, great when broke in, great on the mitts and double end, great on the light bag and THE very best glove ever made on the heavy bag. By way of illustration, you would need to convince me what you offer meets those needs better than what I know. Now I don’t know what particular use you have in mind. You mentioned the velcro strap. You offer the consumer the ability to train alone or put on gloves without help. You mentioned cost. You offer the closest thing to Winning, padding, leather quality, construction and durability without needing a 2nd mortgage for an amateur or non-professional. Winning has also began to address their customer service. Not by Winning the manufacturer themselves, but by the retailers who offer these gloves. You go to the retailer and if they can’t solve your problem, they go to Winning. You circumvent that by offering your gloves with great after-sale customer service. The customer can call or e-mail you and you address their concern. The secret to these top shelf boxing glove brands are two fold. Impeccable quality control and material sourcing. They make the gloves. They are not “sourced” to manufacturers and sold with their label. Ask Everlast, Ringside and Title what happens when you source your manufacturing. Never-ever-ever make a bag of plastic with padding and call it your “pro-style training glove”. I can still find Grant toy gloves at some retailers. The need to increase your business should never come at a discount. That is a move to being out of business. Charge what your gloves are worth and the consumer will pay you that price. No one will fault you for making a profit. But are Winning gloves worth $300-600 because of how they well they meet your needs (or) are you paying more because of another reason. There are 3 professional boxers currently training at my gym for a show in Houston. They are all from Mexico. One of them came to the gym with Reebok boxing shoes in his bag. I speak Spanish and his friends wore his a** out with the Reebok jokes. He never wore the shoes while he was there. Why did he come to the gym with Mexican sparring partners and replace his well made Mexican training shoes with Reebok? These guys are serious pros and are well equipped with great gear. Was it because they fill his needs better? Or, was it because as a young fighter, he saw a pro he admires wearing them. This is a long winded way of saying what do you offer in your gloves that makes someone who knows Winning change his mind. The answer to that question will make or break you.