Former UFC lightweight champion, Conor McGregor, has nearly 30 million followers on Instagram, so when “Notorious” announced he was the proud owner (and chief marketer) of Proper No. 12, his new Irish whiskey, a bunch of them probably ran out and bought it.
Many, I’m sure, soon regretted it.
By this point, based on volume, McGregor may be fast approaching that billion-dollar mark estimated by UFC President Dana White. That said, it will be interesting to see if whiskey drinkers come back for another bottle, or if Proper No. 12 drops out of the top 10 like a blockbuster movie that opens huge — then tanks when people realize it’s junk.
https://www.mmamania.com/2018/10/12...sales-buy-records-despite-abysmal-reviews-mma
If Nickelback released a whiskey, it would blow the numbers out of the water. Popularity almost never represents quality.
Its because it hasnt had long enough in the barrel. The next batch will be alot nicer as its not as young. It was rushed to come out in time to promote the fight. All these fuckin noobs thinkin the current proper 12 is gonna be the only one in circulation
Conor fan calls the whiskey delicious despite not having opened the bottle. Shocker.I got a bottle. I planned on opening it after Conor knocked the f out of Khabib so instead I'm saving that one for the rematch.
It's delicious whiskey, pure whiskey.
Conor fan needs to get girls drunk to get them in bed. Shocker. I guess the giant lion tattoo doesn’t do it for the ladies.People that didnt even drink it are already hating on it. Proper Twelve is delicious and also very good to get sex with beautiful girls.
Certainly not winning in MMAConor is the master bullshitter but props to him for winning at life
Conor fan calls the whiskey delicious despite not having opened the bottle. Shocker.
Conor fan needs to get girls drunk to get them in bed. Shocker. I guess the giant lion tattoo doesn’t do it for the ladies.
I love Sherdog. Always high entertainment value.
I had a bottle. It’s not that bad. I couldn’t tell it apart from jamiesons.
Proper twelve already took over whiskey business. Now i see August McGregor becoming one of the most iconic clothing brands in less than 2 years.