What if a UFC fighter was active on forums? (Sherdog, Reddit, 4chan, Etc) Take Conor for example. Lets say he constantly posted on here, not just before fight, and people could easily communicate with him. Do you think this would hugely increase his marketability, since a lot of fight fans tend to go to these forums? If so, why haven't more fighters (besides Ronda) tapped into this free market?