Update: August 14, 2013
ARROW Writer Marc Guggenheim Talks THE FLASH TV Series
In an interview with Comic Book Resources, Marc Guggenheim has opened up about the decision to introduce Barry Allen in Arrow as a jumping off point for his own series on the CW. Guggenheim reveals how he feels about expanding the DC Universe, the role he plays in that, and how this ultimately affects the grounded world of Oliver Queen.
"Andrew [Kreisberg] is taking the lead on 'The Flash.' This has been in the works for a while and had been in the works since before Comic-Con. But we made the decision, as these things are announced in a rollout, to take a strategy where we'd announce Black Canary, Bronze Tiger and Brother Blood at Comic-Con. We felt like, 'That's a lot for Comic-Con. Let's save something back for when T.C.A. comes around.' I want to disabuse anyone of the notion that we decided to do Flash after Comic-Con. We're just capable of keeping secrets every now and again."
"I think a lot of people are justified in asking 'What does this mean for Arrow in terms of its tone?' And my answer is that the trick that we have – and this is a challenge we've discusses a lot and have an awareness of how to face it head on – is the fact that 'Arrow' is like 'Iron Man' where 'The Flash' will be 'The Hulk.' And just as 'The Hulk' coming out did not change the tone of the Iron Man movies, 'The Flash' will not change the tone of 'Arrow.' We're very cognizant of what 'Arrow' is all about, and I think the Marvel movies demonstrate that each piece of a universe can have its own feel. 'Arrow's' tone will remain consistent much in the same way, and we are looking forward to expanding our canvass a bit. And judging from the announcement, I think the fans are looking forward to it as well."
Marc Guggenheim Talks THE FLASH Series and How It'll Affect ARROW's Grounded Tone
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Update: July 30, 2013
Mark 


witz and Greg Berlanti Talk THE FLASH and Casting
"We plan to introduce a recurring character and the origin story of Dr. Barry Allen, who you know as the Flash," CW President Mark




witz reiterated at the networks executive panel during the Television Critics Association press tour today in Los Angeles. "We do want to expand upon the DC Universe. We think that there are rich characters we can use, and we felt like this was a very organic way to get there."
Casting is set to begin next week as Barry Allen makes his first appearance in episode 8 or 9 of Arrow. However,




witz doesn't have his heart set on any big names as of yet. "I’m from the old school — TV creates stars. If we get a name, great. If we don’t get a name, they’ll become a name. If you don’t feel the chemistry, it doesn’t happen," he added about The Flash spin-off.
Writer Greg Berlanti meanwhile was the one who confirmed which episode Barry will first appear in and also went on to confirm that the series has been cleared with DC and has the green light. "Barry Allen’s story always has been a favorite of mine, as well as of Andrew Kreisberg and Geoff Johns."
As the hunt for the right actor to play the character begins, Berlanti shared his thoughts on what makes The Flash a good choice for his own television series and reportedly told journalists that he believes the Scarlet Speedster is in fact better suited to the small screen than most other DC superheroes. "We wanted everyone to know about the show as that process commenced. We think it fits well both in terms of (Arrow) and (as a stand-alone series)."
Mark 


witz and Greg Berlanti Talk THE FLASH and Casting the Right Actor for the Part
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Update: July 30, 2013
New Details for THE FLASH; Will Retain His Trademark Costume
Barry Allen, the alter-ego of the lightning-fast super-speedster, will be introduced in the eighth, ninth and 20th episodes of Arrow's upcoming second season, producer Andrew Kreisberg and DC Entertainment's Geoff Johns told reporters during a Tuesday afternoon conference call. Casting is now under way to find an actor to play the DC Comics hero in what will be an origin story similar to Oliver Queen/Arrow. The 20th episode will serve as the back-door pilot for Flash. All three Barry Allen episodes will be penned by Berlanti, Kreisberg and Johns.
"When we first meet Barry Allen, he's just a forensic scientist … an ordinary man," Kreisberg said, stressing the character, like Amell's vigilante, will be grounded in reality and as realistic as possible. The first two episodes will see the character in Oliver's home of Starling City, with the 20th providing a window to see Barry in the Flash's world.
One of the things that makes CW's Arrow the most grounded is the fact that the series isn't about individuals with superpowers -- with the Flash a clear violation of that. Producers noted that they'll handle the introduction of Barry's superspeed in a way that isn't commonplace. "There will be extraordinary events in the world and the characters will react in the same way," Kreisberg noted.
"The fact he has superpowers, there's something more relatable about Barry among of the Big Seven of the Justice League," he added. "He got his powers by accident; he's not a god, he's not an alien … his reactions to that feel very … human and grounded.
Since Flash is a back-door pilot episode of Arrow, the character will mix it up with Oliver -- providing a stark contrast to the two heroes. "Oliver Queen is very dark and tortured soul and Barry is not," Kreisberg said, noting he will have a profound impact on Oliver, Diggle and Felicity. "He's a great character who is going to affect all of our characters lives. It will be fun … to see these two characters together because they have two different worlds."
Johns reiterated that the Justice League member will be seen as the Flash -- complete with his trademark red costume and not a poor imitation. Added Kreisberg: "No sweat suits or strange code names; he will be The Flash."
Producers haven't yet figured out how they plan to depict the Flash's lightning speed but Johns insisted it won't just be the standard "blurring around."
"It's not what people expect," Kreisberg said. "We want to do something fresh, new and exciting and give people a real cinematic experience the same way we did with Arrow."
New Details for THE FLASH; Will Retain His Code Name and Trademark Costume
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Update: July 30, 2013
Barry Allen Will Be THE FLASH; Movie on Track for 2016 Release?
Talking at the CW's TCA panel today, network boss Mark




witz has confirmed that they are moving ahead with a small screen adaptation of The Flash.




witz went on to confirm that the series will focus on Barry Allen and that it will indeed be an origin story. However, the character will first make his entrance as a recurring star in Arrow.




witz also told reporters that Amazon has been put on hold as they want to get their interpretation of the character right, while also assuring them that there are no conflicts between the movie and television worlds. Interestingly, The Hollywood Reporter has added in their report that Greg Berlanti is still developing a big screen version of The Flash for a 2016 release. He will apparently direct the movie and write it alongside Chris Brancato, Michael Green, Geoff Johns and Marc Guggenheim.
Barry Allen Will Be THE FLASH; Movie Adaptation Still on Track for 2016 Release?
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Update: July 30, 2013
The CW Fast Tracking THE FLASH TV Series from ARROW Creators
Deadline has revealed that the CW have put a small screen adaptation of The Flash on, ahem, the fast track. The creators of the CW series Arrow - Greg Berlanti, Andrew Kreisberg and director David Nutter - are developing the series. More details are expected to be revealed at today's TCA CW presentation. The Flash will apparently be introduced on the next season of Arrow before being given his own series.
Geoff Johns will write the pilot alongside Berlanti and Kreisberg, while Nutter will direct. Marc Guggenheim however will not be involved due to commitments to Arrow. What this also means is that Wonder Woman show Amazon has been put on pause. Are DC building their Cinematic Universe on the small screen before Justice League?!
THE FLASH Heading to the Small Screen from The Team Behind ARROW