From what I've heard, behind the scenes he's nothing like what he acts on instagram and press conferences. He sounds pretty bland to be honest, which is probably why he needed the gimmick to have his career go anywhere.
I expect he'll drop all this stuff once he retires, which won't be far away. There won't be any point to it. It's not going to keep making him money.
Someone like Jones will be still being an ass for like 10 years after he retires, but he'll have actual championship reigns and records to back his words up. That'll help him sell seminars and whatever else he wants to do.
Colby has none of that. He never won a belt or anything, and his gimmick isn't going to help him sell seminars and the like. No one's paying for him to come teach somewhere and just act like an ass. The only spots it might work is if he's at press conferences or something, but there won't be any reason for him to be at any of those anyway.
I think he's gonna get real irrelevant really quick. He basically already is.