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You have to keep in mind that UFC has multiple revenue streams. PPV is not the only one and has decreased in importance financially for them as they increased the amount of fight night events streaming on ESPN plus. Also PPVs are obviously not stable but never were to begin with. Every ppv is a bit of a gamble even with the Espn guarantees. Thats why UFC has multiple solid revenue streams to keep making more cash and growing.A business model depending on once a generation athletes every decade isn't sustainable, because you get generations with champs like Jamhal Hill.
$0 is overpriced end of the day. They were barely making it with $50 PPVs, increasing the price 40% will obviously price out a great chunk of people.
How much money do you have to be to be a "true" UFC mar-I mean fan?
UFC PPV events (typically 12 per year) and Fight Nights in the U.S., you need an ESPN+ subscription ($119.99/year) and must purchase each PPV event ($79.99 each). Total yearly cost: approximately $1,079.87 (12 PPVs x $79.99 + $119.99).
The sport isn't in a state where anyone looks at it and thinks "Yes, $1000 a year is fair for this subscription."
Nothing like corporations taking over
Always leads to a proper servicing of the art.
It's like those food carts that used to be bomb until some giga food company buys them out, they make a bunch more and quality goes to shit, the passion goes to shit and it becomes soulless.
They're buying up and doing it to everything these days. Everything we once lived is slowly becoming controlled by these vultures
WBD is the one in a mess imo, they are already splitting up after just doing a recent merger with each other.
Think Paramount will be okay with new owners. They have deep pockets and seem shrewd. I think they are willing to spend for some UFC fights but very limited to a few events. Streamers are desperate these days for subscribers. So having UFC here and there on your service is a good thing.
Live content is on every streamers wish list wether they admit it or not
As much as people want ppv model to be gone its not going to happen. Its too lucrative when done right. At most they are just going to cut back on ppv events and better quality control.
Apple realized this and has MLS, MLB and Formula 1 soon. Amazon I think recently got a few NBA games and a few NFl games but its not enough. (nobody gives a shit about one fc on prime doesnt count)
This whole thing is unpredictable and rumors are not reliable so who knows what will happen. Either way expect to be paying way more for UFC next year lol.
The problem is the largest revenue doesn't come from the people watching it. That's when UFC really stopped trying to sell PPVs.Revenue is quality control. Nobody buying shit cards = making UFC great again
I hope it's someone new, anyone but ESPN again. They are a braindead company. At least Netflix knows when to cancel shows.What a horrendous model it has been
Hopefully Netflix keeps them on a tight leash of quality control if they get the deal.
Only way PPV will continue to exist is if they have 4 a year, every fight is a title fight, and they completely eliminate piracy.
It’s good as dead.
1B out of 18B? 5% of Netflix viewers don't want to watch UFC. Maybe 1%--or lessNote: Netflix will spend 18 billion on content in 2026. They could easily afford the UFC. They just don't want it.
It would be nice if this were true, but there are not a lot of signals to indicate it. Early 2025 it was hopeful Netflix was going to make a major bid for the numbered events, but that has broadly been refuted now for months.
If Amazon or ESPN (their new OTT platform, not ESPN+) win the media rights, they will all but surely be doing PPV events monthly. In fact, the pay gate will be higher in either case compared with ESPN+ now.
As I understand it, UFC is guaranteed revenue from the first 300K buy and ESPN keeps everything over that. If they can't even average 300K because no one is buying crap cards, something has to change--either the price goes down or the quality goes upThe problem is the largest revenue doesn't come from the people watching it. That's when UFC really stopped trying to sell PPVs.
Is that really true? If yes, then ESPN got a terrible deal.As I understand it, UFC is guaranteed revenue from the first 300K buy and ESPN keeps everything over that. If they can't even average 300K because no one is buying crap cards, something has to change--either the price goes down or the quality goes up
1B out of 18B? 5% of Netflix viewers don't want to watch UFC. Maybe 1%--or less