It sounds like he is known for his activism but I guess we shouldn't be surprised money > all of that.
from 2008
https://www.espn.com/nba/news/story?id=3398947
"
LeBron speaking out on Darfur
When
LeBron James walked into our makeshift studio at the Four Seasons Hotel in Washington, D.C., we had no idea what the
Cleveland Cavaliers' superstar forward was going to say. We had asked for the interview for our "Outside the Lines" story on NBA athletes and political activism, specifically to see if he'd address why he declined to sign then teammate
Ira Newble's letter a year ago, condemning China for its role in the genocide in Darfur.
At the time Newble presented the letter, James said he didn't have enough information to speak on the issue, let alone sign anything. And he was ripped from coast to coast, by pundits, columnists and social observers. They all characterized James as a greedy, spoiled athlete who cared more about his business interests in China than the slaughter of a reported 400,000 non-Arabs in Darfur.
To be sure, China's record on human rights issues was, and remains, a sensitive topic, especially for James' employer, the NBA, which has had its eyes on China for more than 20 years. And then add the pressure of James' $90 million contract with Nike, which has its own designs on the vast Chinese market. James is so wildly popular there that he already has two China-only marketed shoes and his own museum in Shanghai, filled with artifacts from his life, including a copy of his birth certificate. And right now, China estimates it has 300 million basketball fans -- the same amount as the entire population in the United States.
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https://en.wikipedia.org/wiki/LeBron_James
Activism
![](https://upload.wikimedia.org/wikipedia/commons/thumb/f/fe/LeBronJames_MichelleObama_DwyaneWade.jpg/220px-LeBronJames_MichelleObama_DwyaneWade.jpg)
James, First Lady
Michelle Obama, and
Dwyane Wade tape a public service announcement in January 2014
James is an active supporter of
non-profit organizations, including
After-School All-Stars,
Boys & Girls Clubs of America, and
Children's Defense Fund.
[362][363][364] He also has his own charity foundation, the LeBron James Family Foundation, which is based in Akron.
[365] Since 2005, the foundation has held an annual bike-a-thon to raise money for various causes.
[366] In 2015, James announced a partnership with the University of Akron to provide scholarships for as many as 2,300 children beginning in 2021.
[367] In 2016, he donated $2.5 million to the
Smithsonian National Museum of African American History and Culture to support an exhibit on
Muhammad Ali.
[368] In 2017, he received the
J. Walter Kennedy Citizenship Award from the NBA for his "outstanding service and dedication to the community."
[369] In November of that same year, the Akron School Board approved the "
I Promise School", a public elementary school created in a partnership with the LeBron James Family Foundation to help struggling elementary school students stay in school.
[370] James later reflected that it was his most important professional accomplishment of his life. The school officially opened on July 30, 2018.
[371]
Throughout his career, James has taken stances on controversial issues. On several occasions, he mentioned a feeling of obligation to affect change using his status.
[372] Those include the
War in Darfur,
[373][374][375][376] the
Trayvon Martin case,
[377] the now-former NBA owner
Donald Sterling's racist comments in 2014,
[372] the
Michael Brown verdict,
[378] and the
death of Eric Garner.
[379] Following a
racist incident at his Los Angeles home in 2017, James expressed, "being black in America is tough. We got a long way to go for us as a society and for us as African Americans until we feel equal in America."
[380] Later on that year, in the aftermath of the
Unite the Right rally, James questioned the "
Make America Great Again" slogan and said, "It's sad what's going on in Charlottesville. Is this the direction our country is heading? Make America Great Again huh?" He then said that "Our youth deserve better!!"
[381] James also called Trump a "bum" after the president rescinded a White House invitation to
Stephen Curry.
[382] During a 2018 interview with
CNN journalist
Don Lemon, James accused Trump for attempting to divide the country with sports, suggesting that "sports has never been something that divides people it's always been something that brings someone together." He declared he would "never sit across from him. I'd sit across from
Barack though."
[383] In response, Trump tweeted, "LeBron James was just interviewed by the dumbest man on television, Don Lemon. He made LeBron look smart, which isn't easy to do."
[384] James has supported
Colin Kaepernick in the aftermath of his participation in the
national anthem protests, claiming that he was being "blackballed" from a new contract in the National Football League, and that he would hire him if he owned a football team.
[385] He has worn his clothing in a show of support several times.
[386][387]
In June 2008, James donated $20,000 to a committee to
elect Barack Obama as president.
[388] Later that year, James gathered almost 20,000 people at the
Quicken Loans Arena for a viewing of Obama's 30-minute
American Stories, American Solutions television advertisement.
[389] The advertisement was shown on a large screen above the stage, where
Jay-Z later held a free concert.
[389] In November 2016, James endorsed and campaigned for
Hillary Clinton for the
2016 presidential election.
[390][391