What was wrong with the old logo? I did a brief search and didn't see any woke outrage saying it's racist or anything like that. Am I missing something?
I think it's all the things the CEO has been doing , its a bigger deal then it should be. The new logo does suck
screenshots detailing some of Cracker Barrel’s woke, progressive programs and initiatives. Examples include an “LGBTQ+ Alliance” intended to encourage “employees to bring their whole selves to work while strengthening Cracker Barrel’s relationship to the LGBTQ+ community.” Another program entitled “Be Bold” is designed “to cultivate and develop Black Leaders within the Cracker Barrel organization utilizing allyship, mentorship, and education to create a path to continued excellence as well as a vibrant and diverse community.”
Cracker Barrel CEO Julie Felss Masino
dismissed much of the online criticism in an interview. “We’re listening to our guests, we’re doing this all for them,” Masino claimed. She added, “Cracker Barrel needs to feel like the Cracker Barrel for today and for tomorrow.” When asked if she would “go back to the old way” if customers complained enough, Masino claimed, “Honestly, the feedback’s been overwhelmingly positive, that people like what we’re doing. … The feedback and the buzz is so good, not only from our customers but from our team members.”
“Cracker Barrel is so cooked,” Starbuck
quipped, posting a screenshot of an LGBT Pride event sponsored by Cracker Barrel this year. The company’s description said, “In the Cracker Barrel spirit of hospitality and belonging, we call it ‘bringing the front porch to Pride.’” Starbuck also
noted, “Another little known fact: Cracker Barrel was a Nashville Pride sponsor.” He asked consumers, “Do you want your $ to fund Pride events when you go to” Cracker Barrel
https://washingtonstand.com/article/cracker-barrel-faces-backlash-over-woke-agenda-and-redesign
