Hey Guys,
I'm the fella who put together the
Healthy Dark Chocolate Reviews website that compares
Lindt,
TRU Chocolate, and several others. Thought I'd give you some more info.
First, TRU Chocolate does NOT use an artificial sweetener. I'm a health consultant, and I wouldn't touch the stuff. It's sweetened with xylitol, which actually offers health benefits. Having said that, it does have a slightly different taste from sugar, so it flavors things a little differently. Most people would describe TRU Chocolate as a sweet chocolate; some, however, prefer the sugar taste over xylitol.
TRU Chocolate is also organic, which Lindt is not.
And the reason it's recommended for weight loss is that it is specially designed for that. So it's not like the doc's just saying, "Eat dark chocolate to lose weight." It's got an herbal blend designed to help stimulate the ****bolism. Plus, he mentioned the water phenomenon -- it purposely keeps the xylitol on the tongue for a while to sweeten the water you drink. So it encourages people to drink more water, which is healthy in general and very good when losing weight.
Lindt is a very nice chocolate, and I recommend the 85% cocoa content (extra dark) over most chocolate bars if you don't mind the sugar, the non-organic ingredients, etc. Of course it is much cheaper, BUT ...
TRU Chocolate only costs $30/bag when you buy it retail. It is sold through network marketing (and it's the only MLM chocolate that I think worth the extra price), and when bought as a distributor, it's only $21 per bag (free shipping); which makes it $1.40 per serving. The servings are quite small (8 grams), but this gives you your daily supply of antioxidants, 10% of your daily magnesium, and the other benefits of dark chocolate without the downside of sugar, etc.
If I sound like a commercial, I can speak equally nicely about some retail chocolates, but they're just as expensive, ounce for ounce. In fact, on the review site, you'll see that I rank
Gnosis Chocolate even higher. But it's $8.95 per bar. These are chocolates that you eat in small quantities for health benefits, rather than candy bars that you just chow down.
Hope that's helpful.
Steve Mc.