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And how would you do that?
How can you attract the younger segment?
Not my wheelhouse or age group, but there is nothing exciting about the presentation that UFC presents.
when the new TV deals were being discussed I hoped that whomever got the rights would take over production.
Without younger audiences/viewers the sport (not just UFC) will have a tougher & tougher time moving forward.
More promotion on social media (not fighters acting like schoolgirls, but actual promotion).
Social media engagement, things like that can possibly help.