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MMA Fighting’s Dave Meltzer has the preliminary estimates:
The expectation going in was that this would be the biggest show so far this year. But the most preliminary of pay-per-view estimates have the show doing a little under 400,000 buys. There are those who believe the loss of Max Holloway vs. Brian Ortega hurt interest, but Cormier vs. Miocic on its own should have been able to do bigger numbers.
https://www.bloodyelbow.com/2018/7/...vs-cormier-pay-per-view-estimates-400000-buys
The expectation going in was that this would be the biggest show so far this year. But the most preliminary of pay-per-view estimates have the show doing a little under 400,000 buys. There are those who believe the loss of Max Holloway vs. Brian Ortega hurt interest, but Cormier vs. Miocic on its own should have been able to do bigger numbers.
https://www.bloodyelbow.com/2018/7/...vs-cormier-pay-per-view-estimates-400000-buys