Scientist: We're putting corn in it for the carbs.
Marketing guy: Corn? I can't sell fucking corn. Can you at least call it something fancy?
Scientist: Well, I guess you could call it "Maize" to make it sound fancier...
Marketing guy: Ok. Great. But what do we do to make it sound like a breakthrough?
Scientist: It's not a breakthrough. It's corn. It's a low viscosity high molecular weight osmotic waxt starch. It's boring as hell. How do we make that sound like a breakthrough?
Marketing guy: Leave that to us. Now, how does the starch get into the bloodstream?
Scientist: Well, it's molecular dispersion, but it's not like that's a great marketing gimmic or anything. I mean, it's pretty much how anything gets from your stomach to your bloodstream.
Marketing guy: There is a reason I'm paid twice what you are.