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While the controversial split-decision stole headlines worldwide, the build to Tyson Fury vs. Francis Ngannou wasn't enough to convince people to shell out the $79.99 for the bout.
According to recent reports, the bout, which resulted in a split-decision victory for Fury, would by far be one of the biggest busts when it comes to PPV purchases for U.S. residents.
"As far as U.S. interest goes, while there was interest after the fight as Google searches for the weekend had it second behind only the death of Matthew Perry, but as a PPV it bombed. Television PPV buys were about 11,500. We were told a 56,000 figure streaming on ESPN+. Obviously that figure I can’t double check but the television buying figure we have first-hand strongly accurate numbers on it. It was ahead of what the KSI vs. Tommy Fury and Logan Paul vs. Dillon Danis fight did on U.S. television PPV. These fights may have done substantially better in the U.K. where Tyson Fury, Tommy Fury and KSI are far bigger celebrities. As far as the Ngannou television PPV buyers, 24.3 percent also bought Canelo Alvarez’s fight with Jermell Charlo, 4.8 percent bought the Logan Paul fight, and 1.2 percent bought AEW WrestleDream. Because most WWE buyers watch on Peacock, you can’t make a comparison that is fair past of the WWE actual PPV buyers for Fastlane on television 1.1 percent purchased the Ngannou-Fury fight. But as far as television PPV buys, this show was slightly below (may end up about the same or slightly head) WWE Fastlane for buyers through cable television or satellite providers, even with Fastlane having most of its viewers on Peacock and not buying it."
Not only does 11,500 domestic PPV buys seem low, but it would also easily be the lowest numbers either Fury or Ngannou have ever garnered when headlining a PPV event.
https://www.mmanews.com/news/report...ou-apparently-bombed-in-terms-of-u-s-ppv-buys
According to recent reports, the bout, which resulted in a split-decision victory for Fury, would by far be one of the biggest busts when it comes to PPV purchases for U.S. residents.
"As far as U.S. interest goes, while there was interest after the fight as Google searches for the weekend had it second behind only the death of Matthew Perry, but as a PPV it bombed. Television PPV buys were about 11,500. We were told a 56,000 figure streaming on ESPN+. Obviously that figure I can’t double check but the television buying figure we have first-hand strongly accurate numbers on it. It was ahead of what the KSI vs. Tommy Fury and Logan Paul vs. Dillon Danis fight did on U.S. television PPV. These fights may have done substantially better in the U.K. where Tyson Fury, Tommy Fury and KSI are far bigger celebrities. As far as the Ngannou television PPV buyers, 24.3 percent also bought Canelo Alvarez’s fight with Jermell Charlo, 4.8 percent bought the Logan Paul fight, and 1.2 percent bought AEW WrestleDream. Because most WWE buyers watch on Peacock, you can’t make a comparison that is fair past of the WWE actual PPV buyers for Fastlane on television 1.1 percent purchased the Ngannou-Fury fight. But as far as television PPV buys, this show was slightly below (may end up about the same or slightly head) WWE Fastlane for buyers through cable television or satellite providers, even with Fastlane having most of its viewers on Peacock and not buying it."
Not only does 11,500 domestic PPV buys seem low, but it would also easily be the lowest numbers either Fury or Ngannou have ever garnered when headlining a PPV event.
https://www.mmanews.com/news/report...ou-apparently-bombed-in-terms-of-u-s-ppv-buys