People have been taking a "choose your own reality" approach to information for some time now.
Information politics in the information age was supposedly going to be about search engines like google and who controls common knowledge.
What "everybody knows".
It turns out people mostly just go with their feelings and don't bother to fact check (
if they even read past the headline) even when the information is readily available to them.
So when feelings of political alienation and disenfranchisement are high...