I disagree. The ufc model is the brand over the star/individual. Connie is a a unique case but the only reason conor is out of control is really two words: Floyd Mayweather. Once that option was there and the resulting money for both parties (ufc and McGregor) meant that they would have a different relationship.
Notice none of their previous big stars were ever really out of control except Brock as he had a big lucrative option at all times. If the ufc really went with the star model over the brand model (nba vs nfl for example) there would be a lot more stars. Who knows how that would affect fights.
Notice none of their previous big stars were ever really out of control except Brock as he had a big lucrative option at all times. If the ufc really went with the star model over the brand model (nba vs nfl for example) there would be a lot more stars. Who knows how that would affect fights.