It's not who they "choose" unless you think they wanted to go the entirety of 2014 with bad buys and they enjoy losing money for fun.They have jones, khabib, cruz, edgar
so many potential stars but they will always choose the biggest loudmouth (ronda, Conor)
the UFC shouldnt try to build stars
the stars should build themselves by winning fights
by trying to create stars they are just putting undue pressure on young fighters
Why did Disney spend more money advertising Star Wars than The Finest Hours?So you missed the Unstoppable press conference?
The ufc does the same shows and press conferences for every event. The only one that was out of the ordinary was the aldo/mcrgregor world tour.
What is the extra advertising push that these other fighters are getting?
They should build khabib
They should build khabib
He gets promotion relative to the amount they think he is going to draw. It's why Universal Pictures is going to spend more money on advertising Fast & Furious than Hail, Cesar. I would also argue DJ is far more promoted than more popular non champion fighters.Its the UFCs job to promote their fighters. Conor and Honda have been getting the vast majority of promotion. DJ keeps winning and dominantly, and is a far better fighter than Conor or Honda combined yet dude gets no promotion.
Have you not looked at the internet lately? Conor is EVERYWHERE. His star power shines even greater than it did before his loss. It boogles my mind. But people will continue to follow Conor good or bad. Once you capture the general publics attention unlike Shertards they actually stay interested win or lose.