- Joined
- Mar 26, 2014
- Messages
- 5,028
- Reaction score
- 583
TUF 1 was a shot in the dark. Will it work? Will it be canceled after one season?
It was UFC's first foray into the mainstream. Prior to that time, the UFC was a $2 million company (e.g. pretty much any successful doctor or lawyer in the country could have gotten together with a friend and bought it just for fun). Had it failed, it may have been UFC's last and only foray. It didn't fail. It succeeded spectacularly.
UFC sold for $4 billion dollars this month. A lot of things have happened since TUF 1, but nothing bigger and better-timed than Griffin v. Bonnar. That fight was the big push that got the snowball rolling downhill.
It was UFC's first foray into the mainstream. Prior to that time, the UFC was a $2 million company (e.g. pretty much any successful doctor or lawyer in the country could have gotten together with a friend and bought it just for fun). Had it failed, it may have been UFC's last and only foray. It didn't fail. It succeeded spectacularly.
UFC sold for $4 billion dollars this month. A lot of things have happened since TUF 1, but nothing bigger and better-timed than Griffin v. Bonnar. That fight was the big push that got the snowball rolling downhill.