Was he an evil guy? Did he have an evil plan from the start that he saw through to fruition?
I saw that Steve Jobs movie recently and it was pretty good. I thought his story was interesting and let's face it, the guy ended up changing the world. The influence of things he did is everywhere in modern society. So I went down a rabbit hole watching all kinds of documentaries and interviews. And there are several disturbing things about this guy and his company that you may or may not know.
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- The man is largely described by people that knew him as a type of cult leader. That phrase keeps coming up again and again in interviews about him.
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- Many of us now know about the famous "1984" commercial that Ridley Scott directed for Apple. But have you ever really watched it or read it's dialogue? The "big brother" on the screen talking to the oppressed, conformed masses, is supposed to represent IBM. Big Blue. But let's read what "Big Blue" is saying:
"Today, we celebrate the first glorious anniversary of the Information Purification Directives. We have created, for the first time in all history, a garden of pure ideology—where each worker may bloom, secure from the pests purveying contradictory truths. Our Unification of Thoughts is more powerful a weapon than any fleet or army on earth. We are one people, with one will, one resolve, one cause. Our enemies shall talk themselves to death, and we will bury them with their own confusion. We shall prevail!"
It's easy to see the face on the screen as Apple themselves, announcing their plans. Plans that ended up coming true. "Their enemies shall talk themselves to death and we will bury them with their own confusion. " But Apple was saying they represented non conformity, and they wanted to free us from this type of oppression by big blue.
And look. Look how non conformist we are. Look how free we are.
And in the information age, we are all now free of "contradictory truths and confusion." You get the point.
I was looking at the wiki for this commercial to see what the dialogue was, and I saw where a journalist had worded this same sentiment I had much better than I ever could.
Revisiting the commercial in
Harper's Magazine thirty years after it aired, social critic
Rebecca Solnit suggested that "1984" did not so much herald a new era of liberation as a new era of oppression. In the December 2014 issue of the magazine, she wrote:
I want to yell at that liberatory young woman with her sledgehammer: "Don't do it!" Apple is not different. That industry is going to give rise to innumerable forms of triviality and misogyny, to the concentration of wealth and the dispersal of mental concentration. To suicidal, underpaid Chinese factory workers whose reality must be like that of the shuffling workers in the commercial. If you think a crowd of people staring at one screen is bad, wait until you have created a world in which billions of people stare at their own screens even while walking, driving, eating in the company of friends—all of them eternally elsewhere."
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- Also, the first ever Apple product, the Apple 1, was priced at exactly $666. And I've seen Steve Wozniak say this is because he liked repeating digits. Yeah ok Woz. That's a very specific number representing ONLY 1 thing. The mark of the beast.
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Also I've seen Jobs state in many interviews that Apple employees had a curious phrase they used to say. "We bleed in 6 colors." And he's supposedly talking about the original 6 colors on the Apple logo. And maybe that's all it is. But that's a really weird phrase in context with all this other info.
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There was also a demo in 1997 iirc shortly after Jobs had come back to Apple. The people on stage evidently didn't realize Steve was gonna be up there with them. And one Indian man did a demo and the product wouldn't start. And he made a comment about "he'd made his sacrifices to the demo gods." And he said it jokingly, and maybe that's all it was, a weird, bad joke. But Jobs stared a hole through this man for the remainder of the time they were onstage together after this man said that. That's not evidence of anything, I realize. I'm just saying it does fit with all this other weirdness about this company, and Jobs.
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Also let's not forget this guy was pretty universally said to be a major a**hole. He worked employees so hard many of them lost their marriages and/or their children. He lied to his "best friend" Wozniak about a fee Atari was paying Jobs to get a game done. Jobs had Woz build the game himself. Then Atari paid Jobs $5000. Jobs told Woz they gave him $700 so they split that, and he gave Woz $350. For work he did by himself. There's also an interesting interview with one of the creators of Pixar, where he was responding to an interview Jobs had done about "me and another guy created Pixar" and the guy said that's just not correct. Jobs was just the money for Pixar, and that there was "just something wrong with Steve Jobs. There's just something wrong there." It was pretty creepy the way he said it.
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And let's not forget the most obvious thing of all, the Apple logo. The icon we all know today. The apple with a bite taken out of it. I've heard a few contradictory stories of what their meaning of it was. And the fact alone that there are several contradictory versions of the real meaning behind this, should indicate dishonesty. But the most likely meaning of the symbol, we all already know what it is. The apple from Genesis in the Garden of Eden. The Apple of the Tree of Knowledge of Good and Evil.
And the Lord God commanded the man, saying, Of every tree of the garden thou mayest freely eat: But of the tree of the knowledge of good and evil, thou shalt not eat of it: for in the day that thou eatest thereof thou shalt surely die.
—
Genesis 2:16–17
In Genesis 3, a
serpent tempts the woman:
And the serpent said unto the woman, Ye shall not surely die: For God doth know that in the day ye eat thereof, then your eyes shall be opened, and ye shall be as gods, knowing good and evil.
—
Genesis 3:4–5
Desiring this wisdom, the woman eats the forbidden fruit and gives some to the man who also eats it. They become aware of their "nakedness" and make fig-leaf clothes, and hide themselves when God approaches. God curses the serpent, the woman then the man, and expels the man and woman from the Garden and thereby from eternal life.
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I know a lot of people, especially younger people, today aren't Christian. Or spiritual at all. I myself am a Christian and I do know a lot of you are as well. BUT, I realize a lot of people today look at things only through cold logic and science ... and nothing more. And that's sad imo, but it is what it is and that was also foretold in the Bible.
But my point here is, that even if you're not spiritual....Steve Jobs was. He even went so far as to go to India to look for spiritual enlightenment from a guru he was hoping to find. He said he never found a guru, though.
But that man was spiritual. So if you think the Apple logo (and all it's contradictory stories about what it was really meant to represent) and the number of the first apple machine (666) and the symbolism and dialogue of the 1984 commercial, and the phrase of apple employees about "bleeding in 6 colors" , and so many people that knew Jobs describing him as a cult leader, etc... If you think all those things didn't hold any spiritual symbolism for him....then I don't know what to tell ya.
Every piece of symbolism from that company has been traditionally linked to evil. And yes, Jobs did change the world. But did he change it for the better? Or did he make it worse? And if he did make it worse...was that his intent from the start? Or was it just the way things happened to work out?
What do you think?