UFC PPV Buyrates by Month (2007-2017)

[acannxr]

If a single month had two PPVs I combined the numbers.
AVG = Average
MED = Median

Best 4 Months
July
December
August
November

Worst 2 Months
June
January​

Observations:
- If the UFC puts a champion on the June card, they probably don't like them.
- The UFC sold 3,280,000 buyrates in the span of 3 months (Nov 08, Dec 08, Jan 09).
- I'm once again reminded of how 2014 was such a terrible year.

 

[jpadilla295]

Yeah def gonna read all that

 

[Devilton]

Good work.

Will be interesting to see if there will be less PPV's per year starting from next year as rumoured though & how that would impact the numbers. I imagine those 6 cards per year would be stacked and sell well.

 

[AP_RESURRECTION]

Do you move the needle?? Then feel free to take steroids or throw a dolly at a bus full of my fighters.

 

[DS66]

Can you add in the averages (or totals) for each calendar year? From a quick glance it looks like 2017 was one of the worst years for PPV buys.

Also make sure to remove 0's from averages, it kind of skews the results, particularly for January. It's actually one of the better months to be on a PPV, it's just that there isn't always an event in January.

 

[Lukn4trbl]

UFC 100 (Lesner / Mir + GSP/Alves) and UFC 202 (Diaz vs. McGregor) take top buys @ 1.6M,

while Mighty Mouse and Borg get low ball @ 100,000

 

[YaWinSumYaLoseSum]

 

[nanika]

you should add totals underneath each year.

 

[Ken Fresno]

UFC 100 (GSP vs. Alves) and UFC 202 (Diaz vs. McGregor) take top buys @ 1.6M,

while Mighty Mouse and Borg get low ball @ 100,000

 

[machidafan99]

un peu supris

 

[TUF1]

you should add totals underneath each year.

This ^ or wtf is the point of this thread

 

[acannxr]

Can you add in the averages (or totals) for each calendar year? From a quick glance it looks like 2017 was one of the worst years for PPV buys.

Also make sure to remove 0's from averages, it kind of skews the results, particularly for January. It's actually one of the better months to be on a PPV, it's just that there isn't always an event in January.

you should add totals underneath each year.

This ^ or wtf is the point of this thread

I already did a similar thread analyzing the median PPV revenue for each year (and how it correlates with the total number of events), the thread can be found here (or see my signature).

This thread was analyzing the trends in buyrates with the months of the year. January is typically low buyrates or has no PPV at all because it's coming off the heels of a late-December card. And June cards are typically weak because the next PPV is the July-stacked card.

July, August Sept. of 2016 they sold 3,349,000

Yeah, but one of those events was UFC 200, a the Diaz/McGregor rematch, and CM Punk's debut, with the last one only doing 450k buys. Meanwhile, the three PPVs I was citing all did over 1 million buys back to back to back, in 2008.

 

[mmaknight]

Massive if huge and or true, no?

 

[acannxr]

A couple of points:
1. I was just pointing out the largest 3-month PPV buy stretch.
2. If you want to qualify them (and I don't know why it matters) then you should also do so with the 3 months you picked (HW Title fight of Lesnar-Couture @ 91, LHW and Interim HW title fights @92, Hendo/Franklin/Shogun/Coleman @ 93, and GSP-Penn 2 @94)
3. You did NOT cite "three PPVs" because 91 sold, 1,010,000 - 92 sold 1,000,000 - and 93 sold 350,000 (but add in 94 which sold 920,000 to get the monthly total). So you discredit the 3 months I listed because "the last one only doing 450k buys" yet you're including a PPV that sold even less (350,000 for UFC 93).

I think I looked at too many numbers today, fair play.

 

[Kowboy On Sherdog]

2016!!! Lets see WME pull those numbers...

 

[Fergelmince]

If a single month had two PPVs I combined the numbers.
AVG = Average
MED = Median

Best 4 Months
July
December
August
November

Worst 2 Months
June
January​

Observations:
- If the UFC puts a champion on the June card, they probably don't like them.
- The UFC sold 3,280,000 buyrates in the span of 3 months (Nov 08, Dec 08, Jan 09).
- I'm once again reminded of how 2014 was such a terrible year.

Great work. Thanks for posting. Any chance you could chart it and add a trend line YTY and post it?

 

[lifelessheap]

Canner and Ronda. They made a difference.