The UFC has to adopt the WWE buisness model....

[kenCs]

With the recent sale of the UFC for $4 billion, you would ask why? The UFC hasn't ever had a better year than it did in 2015 with huge breakout stars into the mainstream like Conor Mcgregor and Ronda Rousey aswell as some of the highest PPV numbers in the company's history. So why sell now? Its simple, the Fertitas looked at their current roster and noticed that 2015/2016 stretch would be their single most profitable years and they couldn't forsee themselves having any better years. There isn't another star outside of Conor, Ronda and to a lesser extent Jon Jones in the UFC right now that could do aboe 600k PPV buys with the top 2 reaching just a tick above the 1 million PPV buys. After Ronda and Conor are done then who is left? PVZ or Sage Northcutt? LOL, at most they could do Mighty mouse numbers. Heck if UFC 198 which was the Brazilian only did 290k after stacking it from top to bottom, then what the hell would they do?


Ease of Access:

The UFC model is frankly shit. Fans have to pay for fight pass to watch early prelims only to turn from their computers to a crap channel to watch the prelims then pay $60 to watch a PPV?
This is never gonna last. Year by year you will see a huge decline in PPV buys even with the biggest starts on there.

PPV model is from the past and in this day and age, streaming is the way forward with Netflix being the leader. People dont want to pay for TV packages, they sure as shit dont want to keep paying $60 for PPVs. This coupled with the UFC having shitty TV deals around the world were their viewership is split, this wouldn't lead to growth. Heck the providers were taking a 45% split of all the money UFC was raking in PPVs even with the shitty numbers. Not growing means dying out. So the Fertitas split.

Now Vince McMahon noticed how archaic this model was and made the "first-ever 24/7 direct-to-consumer premium network that includes all 12 live pay-per-views, scheduled programming and a massive video-on-demand library, and is currently available in more than 180 countries." Fans now only pay $9.99 and they get all the content directly to them without any bullshit. THIS LEADS TO GROWTH. Ease of access means growth.


Now how many of you would actually but Fight Pass with a monthly subscription of $20 or a yearly package of $240 which included everything? A fucking lot.

 

[andy9432]

They need to make some stars and scipt the fights so they could never lose their hype. example: Conor Mcgregor

 

[BotchMan]

I would hope the UFC would adopt this model. But don't think they will because they get too many PPV buys a year

 

[Stoupe]

One sold for 4b and the other is losing ratings and got way less than they expected for television rights... I think the WWE should adopt the UFC's business model.

 

[kenCs]

They need to make some stars and scipt the fights so they could never lose their hype. example: Conor Mcgregor

Stars can't simply be made. They need charisma, they need that special something but they also need to be dominant. Having a non dominat star is disastrous.

Conor was dominant, Ronda was dominant and Jones was dominant.

 

[Azure]

Your right they must be doing something wrong.

 

[kenCs]

One sold for 4b and the other is losing ratings and got way less than they expected for television rights... I think the WWE should adopt the UFC's business model.

I just wrote about why they sold it. Read bro.

 

[Mattitude V1]

I just wrote about why they sold it. Read bro.

All of that is pretty ridiculous and you really don't seem to grasp WWE's struggle these days or how well UFC is doing.

The "they only have Ronda and Conor" stuff is the dumbest shit in the world because a few years earlier it was "They only have Brock and GSP" and then it was GSP and Anderson.

At one point it was Chuck, Randy and Tito.

People refuse to accept that there will always be stars.

 

[Project 86]

UFC is severely lacking in star power they are gonna soon be doing what WWE does by putting all their upcoming ppvs on their streaming service(Fight Pass)

 

[kenCs]

All of that is pretty ridiculous and you really don't seem to grasp WWE's struggle these days or how well UFC is doing.

The "they only have Ronda and Conor" stuff is the dumbest shit in the world because a few years earlier it was "They only have Brock and GSP" and then it was GSP and Anderson.

At one point it was Chuck, Randy and Tito.

People refuse to accept that there will always be stars.

When your marquee match ups are doing sub 290 PPVs, with stations taking half your income, then who is making more?

 

[kimchi dog taco]

UFC already has most of the WWE model but once the Ali act extends to MMA it's going to be hard for them to keep it

 

[Stoupe]

I just wrote about why they sold it. Read bro.

I'm telling you, though, that WWE is worth a lot less. Why would they copy a less successful company? These have been their most successful PPV years, even at 600k PPVs it's 3 times as much as WWE's average was. They're not there yet. The UFC is making way more in PPV than the WWE could dream with their network. Why would the UFC want to lose money? They already have the Fight Pass infrastructure for WHEN they need it. Unlike the WWE that jumped into it. So, if push comes to shove they have the outlet ready.

The WWE literally buries their stars. When CM Punk was the hottest thing in wrestling do you know what they did? They had him lose to HHH. When Daniel Bryan was drawing the biggest ratings do you know what they did? They looked him over for other talent. When Conor started getting hot do you know what the UFC did? They continued to push him. Hate them or love them the UFC are better at promoting their talent.

 

[Dark]

What makes you think they hadn't yet? Entertainment >> skill / talents. Does Conor deserve a rematch with Nate? Hell no he got owned if it was the other way around you think they would give Nate the time of day? Does Brock deserve to Co-main UFC's biggest event? Skill & talent wise NO but he brings Entertainment wherever he goes. UFC is no longer about how much blood & sweat you put into but whatever match makes them more money. Money will ALWAYS be the first priority.

 

[FrankieNYC]

n PPV buys even with the biggest starts on there.
Now Vince McMahon noticed how archaic this model was and made the "first-ever 24/7 direct-to-consumer premium network that includes all 12 live pay-per-views, scheduled programming and a massive video-on-demand library, and is currently available in more than 180 countries." Fans now only pay $9.99 and they get all the content directly to them without any bullshit. THIS LEADS TO GROWTH. Ease of access means growth.

A few things
Vince/WWE did so because the PPV's were sinking as far as numbers
Since the launch of WWE-Network, the WWE has lost about 20% of their audience
No idea where this GROWTH is that you refer to lol

 

[kenCs]

I'm telling you, though, that WWE is worth a lot less. Why would they copy a less successful company? These have been their most successful PPV years, even at 600k PPVs it's 3 times as much as WWE's average was. They're not there yet. The UFC is making way more in PPV than the WWE could dream with their network. Why would the UFC want to lose money? They already have the Fight Pass infrastructure for WHEN they need it. Unlike the WWE that jumped into it. So, if push comes to shove they have the outlet ready.

The WWE literally buries their stars. When CM Punk was the hottest thing in wrestling do you know what they did? They had him lose to HHH. When Daniel Bryan was drawing the biggest ratings do you know what they did? They looked him over for other talent. When Conor started getting hot do you know what the UFC did? They continued to push him. Hate them or love them the UFC are better at promoting their talent.

"The UFC was officially sold to an ownership group led by WME-IMG for about $4 billion, the largest acquisition in the history of the sports industry. According to the latest rumors, the sale of the UFC has bumped the WWE's worth to an estimated $3.4 billion."

Not a whole lot less.


http://en.yibada.com/articles/140772/20160712/wwe-rumors-much-worth-huge-ufc-sale-deal.htm

 

[Dark]

I'm telling you, though, that WWE is worth a lot less. Why would they copy a less successful company? These have been their most successful PPV years, even at 600k PPVs it's 3 times as much as WWE's average was. They're not there yet. The UFC is making way more in PPV than the WWE could dream with their network. Why would the UFC want to lose money? They already have the Fight Pass infrastructure for WHEN they need it. Unlike the WWE that jumped into it. So, if push comes to shove they have the outlet ready.

The WWE literally buries their stars. When CM Punk was the hottest thing in wrestling do you know what they did? They had him lose to HHH. When Daniel Bryan was drawing the biggest ratings do you know what they did? They looked him over for other talent. When Conor started getting hot do you know what the UFC did? They continued to push him. Hate them or love them the UFC are better at promoting their talent.

Because the UFC doesn't have many "Superstars" If Conor loses his next match you honestly think they will still protect him and not feed him to the wolves? Their praying he wins his next match so they can setup superfights alas challenging the lw champ. Your only as good as your last fight in the UFC.

 

[kenCs]

A few things
Vince/WWE did so because the PPV's were sinking as far as numbers
Since the launch of WWE-Network, the WWE has lost about 20% of their audience
No idea where this GROWTH is that you refer to lol

Dropped it may have, but they're getting a consistent stream of cash. Is the UFC going to get a constant stream of cash with dwindling PPVs and no stars outside of Conor, Ronda etc? NO

Heck even with the decrease, The WWE is valued at $3.4 billion, and only gonna continue to grow where the UFC is continuing to decrease.

 

[TrevorLahey]

Well I definitely agree that this was the perfect time to sell the company from a business investment perspective, I can honestly say in the same place I would of sold too. Maintaining the success of a company the size of the UFC over the years is the hardest part. Get out well you're ahead.

That being said I don't think the UFC is on some big down hill decline and the original post here about WWE is kind of stupid. The only thing I can say about that is the fight pass should be cheaper. There is enough of a fan base to buy 60 dollar pay per views when the cards are stacked with big fights. Each division is stacked deeper than they've ever been right now. Look around man MMA is bigger than it's ever been and it's not going anywhere there is a clear established fan base. The UFC needs to stop trying to reach those artificial connor mcgregor ppv numbers and just focus on putting together awesome fights with better promotion to appeal to the established fight fans. That's how they developed huge drawing stars such as GSP.

 

[kenCs]

All of that is pretty ridiculous and you really don't seem to grasp WWE's struggle these days or how well UFC is doing.

The "they only have Ronda and Conor" stuff is the dumbest shit in the world because a few years earlier it was "They only have Brock and GSP" and then it was GSP and Anderson.

At one point it was Chuck, Randy and Tito.

People refuse to accept that there will always be stars.

In this day and age, do you think a GSP or a Silva will do numbers without a Nick or a Chael Sonnen? NO.

Close to Conor/Ronda numbers even? NO.

 

[FrankieNYC]

UFC already has most of the WWE model

You say that now & UFC has never been farthest from the WWE business model since Zuffa took over