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Reed Hastings Explains Why Netflix Won’t Ever Sell Ads | AdExchanger
Seriously, folks, Netflix has no intention of monetizing with ads, ever. Netflix CEO Reed Hastings even referred to advertising as a form of exploitation on the company’s full year 2019 earnings call on Tuesday. “We want to be the safe respite where you can explore, you can get stimulated, have...
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"We want to be the safe respite where you can explore, you can get stimulated, have fun and enjoy – and have none of the controversy around exploiting users with advertising"
This was only 4 years ago. Now they are forcing long time subscribers to watch ads or pay more for their premium plan. Never believe a rich exec's lies.