How can they keep this as a PPV?!

MMA_AZ

Purple Belt
@purple
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Put this shit on Fox sports for fee! All this drama is not going to help the buys. The card sucks now.
<100,00 buys, how many PPV buys?
 
This is easily one of the worst PPV cards in the history of the sport.
 
They're justifying it by having Khabib fight for a title, so it's two title fights. Garbage Business ethics
 
yall underestimate the TMZ mainstream reach this ppv has gotten. I see youtube ads advertising 223.

850k buys
 
Because Daddy Dana knows you fucking goofs will pay 60 bucks for pure garbage.

dana-white-shit-eatin-grin.jpg
 
To play devils advocate, it does still have two title fights
 
It'll probably do around 300 - 350k buys simply because of all the media coverage. On paper, it's a 100k level card.
 
Better than the last two in my opinion.
 
Al vs khabib >>> max getting raped by khabib in less than 2 rds.
 
The break even for ppv is probably 50k or less buys it maybe even zero. Foreign broadcast rights and gates bring in a lot of the income these days.

Why would they not just take the money even if it sells like shit?

And they are probably hoping casuals will still buy because of all the press. They don't know the fighters and casuals are what make huge ppv buys possible.
 
Fox sports 1 probably has some soccer match it has to show, or some baseball game.
 
I think that so many people have been mindfucked by this card that people will tune in regardless of Khabib's opponent at this point. Seeing him with the strap sets up the next chapter of this little reality TV show we've got going on here.
 
Wanted to see Kabib and Rose don’t really know what to make of this other than their golden goose just did em dirty and they’re about to lose their ass on 223.
 
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