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Unfortunately you are not well versed in live promotion. Any UFC event, especially a PPV card, will sell out on the strength of the brand and there won't be much gain in ticket prices. PPV is way where the money is at, and it is a TIERED system. Meaning at each level of draw the PPV provider takes less (at the first 70k buys they traditionally take it all). A PPV drawing 4x the buys doesn't make 4x the cash it makes twenty times or more.Well there you go
Gate is more important that even I thought!
This is why Bellator doesn't do quarterly PPVs because many PPVs are losers in the UFC and not even worth having. Now 203 did make in the low tens of millions of profit but almost none of that was due to Stipe because Mio's last show drew 217k with a stronger card (a horrifying low figure). It was CM Punk who made that a big show and not a loser, the gap is unbelievable. There are 65 UFC PPVs that drew in the gap between 198 and 203.