I saw something saying Doritos is one of the saltiest chips, so googled to see if there's such thing as reduced salt Doritos similar to what I think Fritos used to have, a lower salt version. Couldn't find low salt Doritos, but saw something about Late July multigrain tortilla chips having lower salt. At Costco, without comparing serving size, Late July had 1/4th the salt as cheddar sour cream Ruffles.
I had Late July before, but wasn't wowed and wasn't conscious of salt content back then, but going forward, I'm buying Late July instead of Doritos.