My wife even commented on that (I subject her to endless hours of MMA, which of course is typically broadcast on channels that show a shitload of MMA related/card promo commercials).
She said, I thought you told me that Alvarez guy is the champ.
I told her yep, it's true.
She said, Whoever's running the promotion for this is a fucking snake.
Pretty bad when someone who's watching something just because she basically has no other option notices shit like that.
I do believe Bjorn is a dirty dude, and I think the other powerhouses behind Bellator are probably pretty damn similar.
But hey, that's the fight game. I can't think of a honest, decent human being that is a promoter. Hell, Bjorn's probably a better guy than Dana.