Coker comments on Bellator ratings downturn

Discussion in 'Worldwide MMA Discussion' started by InfinityLens, Jun 6, 2018.

  1. HaulParris

    HaulParris Silver Belt

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    Solid post. I agree that Coker & Co have no idea (or don’t care) how to capitalize on momentum. After a “tent-pole” show, they’ll have 2 cards in a row with no names and no build up.

    I realize they have a smaller roster, but they really don’t do enough with the home-grown talent they possess. Dudes like Pitbulls, Awad, etc, if given the promotional push they deserve, could bolster a smaller card; however, if no effort is made by Coker, the fans are also not going to put in the effort.
     
  2. InfinityLens

    InfinityLens Black Belt

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    How many people cared about the champs when they were "legit"?
     
  3. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    Bjorn was doing 800k weekly and there was a lot of hype around fighters like Pat Curran and Michael Chandler. Threads would constantly pop up about how Bellator champions would do against their UFC counterparts. Now no one cares. Millions of people watched those freakshow fights like Kimbo vs Dada but they weren't saying "wow Bellator is awesome!" They were saying "wow Bellator is a joke!" No one said that after Chandler vs Alvarez.
     
  4. killakillakilla

    killakillakilla Brown Belt

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    Paramount having a larger audience than Spike should be seen as an indicator of the potential for Bellator. But it doesn’t mean Bellator will start doing great immediately on Paramount. They are taking 5 steps back to eventually move 10 steps forward and with the rebranding I’m sure Bellator was bracing themselves for an initial drop in views.

    Like I said if the data shows the significant bulk of their lost viewers started the first month after spike turned to Paramount then that obviously means a large segment of their audience lost the ability to watch and that’s why their numbers dipped.

    If this is true then some of those lost viewers will eventually come back as they start to adjust their TV service to include the Paramount channel. But for the most part Bellator will probably have to make up the loss by adding new viewers and gaining new customers which, in any industry, takes a very long time and a lot of investment.

    My point is Bellators loss of viewers was caused by Spike turning to Paramount so y’all should give it some time before criticizing. Give them a year and see if they can gain new viewers.
     
    Last edited: Jun 9, 2018
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  5. InfinityLens

    InfinityLens Black Belt

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    Bjorn was also on Spike and in more homes.
     
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  6. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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  7. InfinityLens

    InfinityLens Black Belt

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  8. skylolow

    skylolow Silver Belt

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    I don't know if your in the US or not. But I'm unaware of any Cable/Satellite provider that has taking Paramount and changed the channel number or put it on a different tier. It's all the same channel and same tier as before just a different name. So it takes zero effort to find or watch it.

    What we are saying is the typical audience that Spike pulled in seemed more willing to hang around for a Bellaor show if it came on. They are now pulling in new viewers that aren't sticking around and old viewers that stuck around aren't even seeking out Bellator now. Those aren't even fans, I guess. Which probably the cause of the ratings taking a solid 200K dip. Tells me the old numbers were inflated on Spike.

    Common sense would say if your TV channel as a whole is pulling in more viewers daily then your product should get more viewers. Most shows that were on Spike and now on Paramount are doing better viewership than before as expected, Bellator isn't. The only logical answer is good 200K have abandoned the product simply because certain reruns of whatever aren't being rerun as much or at all on Paramount like they were on Spike before a Bellator event.
     
  9. FKA

    FKA THAT BELLATOR GUY/FUCK YOU GRUDEN!!

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  10. killakillakilla

    killakillakilla Brown Belt

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    No you’re wrong. I am in the us and stream tv through Sling. The day spike turned to Paramount I lost the channel and I haven’t been able to watch Bellator live on my tv since. If it happened to some people I’m sure it happened to a lot of people.

    So I did eventually find out That I now have the option of adding Paramount for $5 a month but that took me a few months to figure out cause like most 40 yr olds, my wife and I are busy as fuck and figurin our what happened to spike tv was really low priority AND in all honesty it’s probably gonna take me another couple months to order the effin channel.

    Btw- I know $5 a month for Paramount doesn’t seem like a lot. But, in almost any industry, when people are used to getting something anything for free and then are asked to pay for it, a high percentage won’t because, no matter how cheap, they feel like they are getting ripped off.
     
    Last edited: Jun 11, 2018
  11. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    Coker's average is inflated by a couple of freakshow fights. Take them out of the equation and his ratings are worse than Bjorn's who built the promotion on homegrown talent at a fraction of the cost.
     
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  12. FKA

    FKA THAT BELLATOR GUY/FUCK YOU GRUDEN!!

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    Even without the freakshows he's still ahead in EVERY indicator so yeah I guess grass is always greener Right? Lol

    In his first year Coker had the exact same budget Bjorn did.........he then got positive uptick in EVERY category so they gave him more to spend.

    Moving on....
     
  13. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    and he's run them into the ground...so what does that say about him as a promoter?

    Coker's peak relied on Kimbo Slice. Once he died, so too did their ratings. That's why nowadays the only news we here about Bellator when it comes to ratings is about how bad they are.
     
  14. FKA

    FKA THAT BELLATOR GUY/FUCK YOU GRUDEN!!

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    So your going to take the stance that it is cokers fault entirely that ratings are down???? Pretty bold lol

    Look at the steady decline in viewership period ...the UFC saw ratings lows for some fox cards and prelims as well as a ten year low ppv buy rate.......but maybe that' cokers fault too????

    Facts are that numbers are down across the board and plain and simple Bjorn would have failed.Free agents never wanted to go there and there own talent grew tired of tournaments.The entire setup Bjorn had undermined itself the longer it went on the worse it would have been.

    Like I said grass is always greener right?
     
  15. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    No, it's because they put Raquel Pennington in a main event.
     
  16. FKA

    FKA THAT BELLATOR GUY/FUCK YOU GRUDEN!!

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    Few years ago the ufc could of headlined cm punk and would have gotten 150k+ PPV buys.Times have changed .....ufc has oversaturated the US market and it's finally starting to show.
     
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  17. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    Maybe, but look around even on forums like this. Many people have lost interest in Bellator ever since it went down the circus route.
     
  18. Lucifer Alpha

    Lucifer Alpha The Catastrophe

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    Forget about the circus aspect, the worst part about Coker's Bellator are the irrelevant squash matches. This upcoming Koreshkov fight is the perfect example of that. That's why hardcores are losing interest.
     
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  19. FKA

    FKA THAT BELLATOR GUY/FUCK YOU GRUDEN!!

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    Look around forums and you see people bitch about whatever bellator does...


    They headline events with ex UFC guys and "they are just piggybacking off the UFC they have no stars".

    They put cards together featuring homegrown and up and coming talent and "The shows have no name value and they are unattractive to fans."


    I have seen people say negative things about the freakshows but I bet they watched lmfao.


    It's FACT this year was the lowest ratings mma has seen in quite a while and it's directly related to the UFCs oversaturation.The UFC is showing signs and so is bellator it' just more pronounced in bellator because they don't use PPV model and their ratings were smaller to begin with.

    Bjorn would have changed absolutely nothing in fact I'd wager itd be worse.....theres a reason he got fired.
     
  20. Judoka1532

    Judoka1532 Judoka1532

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    Idk about yal but I'm just getting burnt out in general. Not enough to where I won't watch fights anymore, but I just don't feel the excitement that I used to feel. Where did the days of standing up on my seat sweating and being a nervous wreck go?
     

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