Looks like they are following the marketing strategy for Metroid Prime 4. haha
I've been a console gamer all my life and have stayed away from PC gaming for the simplicity. What I love about a console is I buy a game for my console and it works. No bullshit about how will it run, will it be optimized, is my hardware buff enough to run it, etc. But I have to say the idea of something like the Steambox is kind of interesting to me. Again, I have no desire to build or upgrade my own PC, but I would love to have access to Steam and it's library. I was hoping that Xbone or Xbone X would have a Steam App or something along those lines to play Steam games, but of course that's just wishful thinking.
So I don't know... if this thing is simple to use, works well, and can play 99.9% of games without any bullshit, I could see a serious market for something like this. Guess we'll have to see what ends up happening with it all, but I'll keep an eye out.