Yeah, it isn't something that has just suddenly appeared out of nowhere, but rearing its head in the Greater Yellowstone Ecosystem is a good way to draw attention and get into the mainstream news.
Judging by the idiotic and reckless behavior from far too many national park visitors, you'd think they were already infected with some type of degenerative brain disease. Grand Canyon actually claims more scalps, but Yellowstone probably has the highest overall FAFO potential. It isn't sad when these arrogant shitheads are drowned, boiled alive, or gored by a bison.