I don't know why the naysayers are flipping out and making comparisons verses say the Superbowl. The only way you can compare a UFC event to the Superbowl would be ratings of a super fight. A better analogy would MAYBE be say against Monday Night Football with ~16 million viewers.
Both UFC and soccer are gaining momentum, hardly failures, especially when you consider the people putting these sports to the mainstream are getting filthy rich along with the players/fighters.
Haters gonna hate. Bitch is gonna bitch.
"Soccer" aka FOOTBALL. Is already the WORLDS largest sport... What are you on about? o.0