I figured out why I don't watch tennis. Tyson vs. Holyfield. Ken vs. Tito. Hulk Hogan vs. the Ultimate Warrior. Fischer vs. Spassky. All of these memories have something in common...the World Title. They're the "climax" of the sport. They let you know who the best is...which gives you an entree to following the rest of it. Tennis doesn't have it. There's a World Tennis Championship Tournament, but there's no belt (or trophy, wreath whatever)...a single person who holds the title and defends. FIDE (who organizes world professional chess) has tried to do away with the singular World Chess Champion concept several times, and everyone backlashes so much that they've given up on removing it. It's clearly a good thing for marketing a sport. I wonder why they don't do it in tennis.