1. The official Sherdog Store is back! Check it out! » Discuss it here! »

Why is it so hard to make a profit out of an MMA promotion?

Discussion in 'UFC Discussion' started by Garnet_StrongerThanYou, May 6, 2021.

  1. Garnet_StrongerThanYou Yellow Card Yellow Card

    Joined:
    Jul 18, 2019
    Messages:
    4,589
    Likes Received:
    7,959
    Right now it’s Covid, so the past year makes sense.

    No audience, hard to get a TV deal.

    But shouldn’t the UFC have more competitors?

    Elite XC went under.

    UFC doesn’t pay newcomers much.

    Today there is only Bellator and ONE FC out in Korea that I can name.

    Do no investors want to start an American rival MMA promotion?
     
  2. Orochimaru 大蛇丸 Red Belt Platinum Member

    Joined:
    Dec 18, 2013
    Messages:
    7,629
    Likes Received:
    8,284
    There's plenty of promotions you didn't list
     
  3. Carrotman23 Of Rivia

    Joined:
    Dec 27, 2020
    Messages:
    3,119
    Likes Received:
    4,201
    Location:
    USA! USA! USA!
    Sports simply not that big in large parts of the world. Plus the UFC has focused so much on building their brand rather then the sport the vast majority of fans don't know about other orga or don't care and it's hard to blame them when there's already so much content with the UFC . Anyone who thinks MMA will ever surpass major sports like soccer , football , boxing etc is kidding themselves .
     
    Failwani likes this.
  4. arabian_matrix volk 3, 4, 5

    Joined:
    Aug 22, 2020
    Messages:
    1,376
    Likes Received:
    2,285
    Location:
    north sentinel island
    at this point there's no real prospect for making an mma promotion at least in the us as the elite's (ufc, bellator, pfl) have already filled the demand. regional show companies are good though and typically work out, especially in smaller cities where the bigger orgs don't go to.
     
  5. Orochimaru 大蛇丸 Red Belt Platinum Member

    Joined:
    Dec 18, 2013
    Messages:
    7,629
    Likes Received:
    8,284
    It already surpassed Boxing
     
    Greg House likes this.
  6. Hellowhosthat Steel Belt

    Joined:
    May 30, 2019
    Messages:
    25,313
    Likes Received:
    47,194
    The UFC runs just about every week. I think that satisfies the MMA desire for most people.
     
  7. Zebra Cheeks 2 Cheeks And A Soda Staff Member Senior Moderator

    Joined:
    Jun 13, 2009
    Messages:
    29,522
    Likes Received:
    46,726
    Because when you message people on Facebook about pirating your event they troll you
     
  8. Kvothe_the_kingkiller Brown Belt

    Joined:
    Dec 12, 2018
    Messages:
    4,298
    Likes Received:
    2,287
    https://www.pflmma.com/news/profess...w-capital-brings-total-funding-to-175-million

    But the answer to your question, TS, is that yes, it's hard to get TV deals.

    And smaller orgs than that are even harder to profit from. Matt Lindland started FightSport here in Portland, and after a few years sold his share to partners. Said he was tired of spending $100k upfront then working his ass off to maybe make $50k and maybe lose $50k.

    EDIT: sorry, that's CageSport, not FightSport.
     
  9. milliniar Who needs a belt?

    Joined:
    Aug 7, 2010
    Messages:
    26,361
    Likes Received:
    2,333
    Location:
    Wade Wilson's Hometown
    The ufc starting is still usually above most other leagues non champion payment.
     

Share This Page

  1. This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
    By continuing to use this site, you are consenting to our use of cookies.