You've given a lot of interesting interviews so far. have you seen any patterns in company's that you think establish it as a "quality" company?
Definitely.
In every single company I've done an interview with there are common traits
1. They're all athletes in a combat sport or martial art, all of them - not a single exception to that rule. They understand the market because they're part of it.
2. They are focused on quality, because the gear was designed by them to fit a need. Examples of this are clear:
Datsusara's bags are top notch (my review coming soon)
Defense Soap is tried and tested (and with white papers/data sheets to give in depth info)
RenegadeMMA has great shin guards
Rupture makes great looking gear that's made in America
Project Discipline has a nice variety of gear and will LITERALLY meet you if you're nearby to get that gear to. (Their first gi is dropping soon).
3. They're keeping in touch with their fans in one way or another, and value their feedback.
Forums
Facebook
Twitter
Making their cell available for texting etc
4. They go through prototyping phases and don't just release the first thing they got a hold of (Check out datsusara's facebook page - you'll see a clear examples of this)
5. They're down to earth and don't have some high inflated sense of themselves.
6. They Stand behind their products. I had an issue with my xtrainers and mark fixed it fast.
There are other companies who won't even return my request for an interview and they're bigger companies.
I still have a few people I've been working with to try to get some reviews in place instead of just straight up interviews but as you can understand most places think you're trying to get free gear, which I'm not - I always offer to pay for it/return it at the end of the review.
Guess it's just difficult to get the right message across - smaller businesses need ot make money and I have a house/family etc so I don't have a ton of disposable coin.