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- May 17, 2014
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It shouldn't be universal when it comes to PPV price, they should fluctuate between 29.99 to 59.99 depends on the quality of fighters, and the quality of main cards.
Problem with dropping some shows to 29.99 is that it sends a signal to everyone that the show isn't worth paying for and that's why it's lower.
The reverse is true when you charge more. Hey, this show is special! If you've got five people coming over to watch, what's an extra 1 or 2 bucks a person. Same if you drop it...you think saving 2-3 dollars is really going to mean anything?
I think the boxing fights are like $80 and they're one fight cards. Doesn't seem to hurt those numbers. They used to air other fights and charge as little as $20 and no one bought them.