This is not all because of Dana. Gsp wanted to fight Diaz. He's made this very obvious.
It's hilarious how out of the last 50 title shots 47 have been given to the top contender yet two times they give it to guys(both of whom were top 5 fighters) who aren't the #1 contender and people start acting like the Ufc is now pro wrestling. It's kind of funny that these are the types of things that have been going on for decades in mma but now somehow the Ufc is more like pro wrestling. Yes more like pro wrestling than when Brock got a title shot after 1 win in the Ufc.
Chael got a title shot because Hendo, Machida and Shogun all turned down shots with Jones and the Ufc needs to do anything they possibly can to see if they can turn tuf around.
Edgar is by far the most interesting challenger at fw. I don't even see how anyone could complain about Edgar/Aldo. It's one of the 3 or 4 best fights Zuffa can possibly schedule.
Shogun and Machida would have both fought Jones if given a realistic time frame to prepare, and Hendo got injured. So basically what are you talking about?
They only brought in Sonnen for ratings, that's it.