With Fight Night 29 the UFC seemed to be trying to build up Brazilian fighters and create stars with which they could make more money in Brazil. Let's face it, on paper the three top fights of the card looked like the Brazilians would win. Main event - "let's get rid of the boring wrestler Jake Shields by having him fight Maia, Maia will surely submit him and then we can put Shields on the prelims and give Maia a title shot." Co-Main event - "Let's give Erick Silva someone respectable, but that he should be able to beat." It was as if even the announcers had been told to hype Silva during the fight, I remember Jon Anik said after Silva missed a punch "Wow, even Silva's misses are exciting!" Then out of nowhere *POW* right in the kisser! Silva's knocked out, and the hype train goes careening off the tracks into the ravine. Pierce vs Palhares - another "get rid of the boring wrestler by having him get submitted" fight. Though this one actually worked the way Zuffa wanted it to, they ended up having to cut Palhares, so perhaps this fight was the biggest backfire of all. Now Bellator or WSOF will get Palhares, who is still coming off a win on a main card.