The NRA made Trump their bitch again.
https://www.theatlantic.com/politics/archive/2019/08/trump-background-checks-nra/596413/
Ivanka Trump, had proposed the idea of a televised Rose Garden appearance as a way to nudge her father toward supporting universal background checks. The president had recently suggested he was open to the gun-control measure, tweeting, “Republicans and Democrats must come together and get strong background checks, perhaps marrying this legislation with desperately needed immigration reform.” To be sure, this was similar to how he’d responded to other mass shootings during his 31-month presidency, and each time, the push for action fizzled. But the prospect of a Rose Garden ceremony, his daughter thought, where Trump could sign a document and call it “historic” and “unprecedented”—and receive positive media attention—might be the best chance of yielding real change.
The president reportedly asked LaPierre whether the NRA was willing to give in at all on background checks. LaPierre’s response, the sources said, was unequivocal: “No.” With that, “the Rose Garden fantasy,” as the NRA official described it to me, was scrapped as quickly as it had been dreamed up.