Also this is dumb. Lot's of legitimate sports work the same way, you make more people tune in and watch the event, you get paid more. Trying to make out that this is some valiant moral standard at the watering down of sporting competition is LOLworthy. Just pure hating and nothing else.
There's literally no sports that work like that except maybe boxing? Football, Baseball, Basketball, you get paid on skill. You get rookie contracts, then prove yourself, and sign mega deals based on what you've done, not how much you've talked, or how much attendance you draw. There are turd teams in MLB that pay guys $20-30 mil a year and their attendance is terrible.
People seem to only grab one part of my argument. I'm not saying McGregor isn't a good fighter, but he's not "proven" yet, only has 5 UFC fights, and is already making more money than someone who is proven, who has done everything the UFC has asked, and is a pretty legit draw himself.
Arguments don't work when the only address half the issue. I have nothing against McGregor, it's great to add another huge demographic to the sport. But I care about the SPORT, not the entertainment, not how much one can sell themselves. I've been a fan of MMA since I saw my first match in '99, and I've always wanted it to be legitimized as a sport, something to be compared to NFL, MLB, etc.
When I see people talk their way to the top (a la Chael), to me it just makes the sport look more like WWE. That's all.