Unified rules: Effective Striking/Grappling shall be considered the first priority of round assessments. Effective Aggressiveness is a „Plan B‟ and should not be considered unless the judge does not see ANY advantage in the Effective Striking/Grappling realm. Cage/Ring Control („Plan C‟) should only be needed when ALL other criteria are 100% even for both competitors. This will be an extremely rare occurrence. Those aren't my words. They are direct from the unified rules. Source: http://www.abcboxing.com/wp-content/uploads/2017/10/2017-Official-MMA-Judging-Criteria.pdf Second paragraph of the document. https://www.dca.ca.gov/csac/forms_pubs/publications/unified_rules_2017.pdf Top of page 2. Texas Scoring Criteria (old criteria): (d) Scoring Techniques. (1) Using the 10-Point Must Scoring System, judges are required to determine a winner of a contest that ends after the scheduled number of rounds have been completed. Ten points must be awarded to the winner of each round and 9 points or less must be awarded to the loser, except for a rare even round, which is scored a 10-10. (2) Judges must evaluate mixed martial arts techniques, such as effective striking, effective grappling, fighting area control, and effective aggressiveness/defense. https://www.tdlr.texas.gov/sports/sportsrules.htm#61111 So Jon won that fight because there is not a clear criteria in Texas saying which is more important, moving forward or strikes. Everywhere else strikes are more important.